French betting group Betclic has launched its new multi-media advertising campaign ‘L’heure du Match’ (‘Match Time’), seeking to promote its new brand profile to French football audiences. The advert is the first nationwide campaign developed by Paris-based marketing agency Socialy.fr, who last March was confirmed as Betclic’s new creative advertising lead, across all French advertising formats. The appointment saw Socialy.fr …
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2019 realities see Catena Media diversify strategy and verticals
Publishing its interim H1 2019 results (period ending 30 June), Catena Media Plc said it is ‘working hard to adapt to new market conditions’ facing all industry incumbents. The Stockholm-listed affiliate marketing network reported tough Q2 2019 trading, facing seasonal adjustments, regulatory headwinds and ‘high casino pay-offs’. The tough set of factors see Catena post a flat H1 2019 revenue …
Read More »Martin Lycka: Online gambling regulation – quo vadis?
In the first of a series of columns on international gambling legislation, GVC’s Director of Regulatory Affairs Martin Lycka takes a look at the history of gambling law and identifies the key elements that link the most successful regulations. When I joined the online gambling industry ten years ago one of the ultimate regulatory goals was to convince the European …
Read More »2018 losses see France Galop back PMU revitalisation programme
The executive committee of France Galop, the governing body of French horseracing, has reported group-wide losses of €21 million as part of its 2018 accounts. France Galop, who shares ownership of French racing operator PMU alongside counterpart Le Trot Francais, details that 2018 horseracing revenues were significantly down on forecasted targets. “The net result of the PMU for 2018 is set …
Read More »FantasyBet offers daily contests for FIFA Women’s World Cup
FantasyBet has become the first fantasy sports provider to offer daily fantasy contests for the 2019 FIFA Women’s World Cup. Starting on Friday 7 June for the opening match between France and South Korea, the site will give fantasy managers the chance to pit their wits against each other in free-to-enter and pay-to-enter contests, with bigger prizes up for grabs …
Read More »FDJ places Responsible Gambling at the top of its new CSR agenda
The governance of French state-owned betting/lottery operator Francais Des Jeux (FDJ) has pledged to increase its efforts in tackling problem gambling, presenting the firm’s new ‘corporate social responsibility’ programme. Updating French media, FDJ governance has pledged to commit 10% of its advertising budget towards promoting responsible gambling messages. As part of its commitment FDJ marketing, has launched a series of …
Read More »FDJ alert triggers Tunisia football probe
A match fixing alert triggered by Française des Jeux (FDJ) has led to an ongoing international ‘match manipulation’ investigation attached to Tunisian football. French state owned betting operator FDJ, is reported to have alerted national police in relation to €32,000 being wagered on Tunisian Ligue Professionnelle 1 club US Ben Guerdane beating rival ES Metlaoui on7 April 2019. FDJ alerted the police …
Read More »Cyril Linette orders tough measures to revive declining PMU
The new executive leadership team of French racing operator Pari Mutuel Urbain (PMU) has presented its new ‘operating roadmap’ to French media outlining the firm’s corporate recovery and transformation strategy. Having undertaken an internal review, new Chief Executive Cyril Linette, the executive appointed by France Galop and Le Trot to ‘reinvigorate the PMU’, has outlined a series of efficiencies, which …
Read More »Matt Harrod: Processing.com – Brexit… What are the industry’s divorce proceedings?
With Brexit factors and implications on the minds of all UK business stakeholders, Matt Harrod, VP of Europe at Processing.com examines whether interchange rates and PSD3 are the least of the gaming/betting industries worries… ___________________ Everyone should probably be aware by now that the UK is due to leave the European Union at 11pm on Friday 29th March 2019, deal or …
Read More »France Galop: All equine stakeholders are losers in No Deal Brexit
Echoing the concerns of Irish counterpart Brian Kavanagh (Chief Executive of Horseracing Ireland), Olivier Delloye, Director General of France Galop has stated that a no deal Brexit, will severely damage the entire equine value chain, with regards to racing, breeding, transport, animal welfare and certifications. Leading France’s horseracing authority, Delloye states that at present the UK, Ireland and France, simply do not sustain …
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