Tag Archives: Betfirst

Betting CEOs expected ‘no soft landing’ for 2020

SBC News Betting CEOs expected ‘no soft landing’ for 2020

Betting’s C-level agenda holds no respite, as European markets prepare for another round of COVID-19 restrictions and lockdown enforcements.    Moderating a CEO panel at this morning’s Betting on Sports Europe – Digital, Keith O’Loughlin, SVP of Sportsbook & Platforms for SG Digital, asked participants whether a second wave has created further disruptions for betting returning to any semblance of normality. …

Read More »

betFIRST names Timothy Mastelinck as new marketing lead

SBC News betFIRST names Timothy Mastelinck as new marketing lead

Belgian sportsbook and casino operator betFIRST has confirmed the appointment of Timothy Mastelinck as its new Chief Marketing Officer. Mastelinck joins betFIRST having previously served as the Global Head of Sponsorships with Kindred and the Belgian Country Marketing Manager for Bwin. Commenting on his new role, Mastelinck stated: “I am very excited to take on this challenge with the leading …

Read More »

Minja Bolesnikov: “I think we are boring as an industry”

SBC News Minja Bolesnikov: “I think we are boring as an industry”

This year has seen a seismic shift in the sports betting landscape. Retail in Europe at times became temporarily null and void, whilst operators have had to adapt to new sectors in order to provide a market for their punters when live-sport was unavailable. Speaking at SBC Summit Barcelona – Digital’s ‘Future Landscape of Sports Betting’ panel Minja Bolesnikov, CEO, …

Read More »

Oddslife signs up betFIRST for ‘BetSurvivor’ World Cup game

SBC News Oddslife signs up betFIRST for ‘BetSurvivor’ World Cup game

Oddslife has teamed up with Belgian operator betFIRST to launch a last man standing social betting game ahead of the FIFA World Cup in Russia. BetSurvivor has been produced by Oddslife, the tech company behind the recently launched SportKenya, to find the sharpest predictor at this summer’s tournament. This new venture will help to establish another network for betFIRST, part …

Read More »

Alexandru Teodorescu – Oddslife – Who will be this summer’s BetSurvivor?

SBC News Alexandru Teodorescu - Oddslife - Who will be this summer’s BetSurvivor?

Oddslife has rolled out BetSurvivor, a last man standing social betting game with a first release designed to find the sharpest predictor at this summer’s FIFA World Cup in Russia. We caught up with the tech company’s CPO Alexandru Teodorescu to learn more about the origins of the product, how it will be used to convert traffic, and how easy …

Read More »

SBTech partners with Belgium’s BetFIRST

SBC News SBTech partners with Belgium's BetFIRST

SBTech signed an exclusive deal with BetFIRST to provide its powerful sports betting platform for the regulated Belgium market  SBTech will provide BetFIRST, Belgium’s leading online and land-based gaming operator, with its powerful online and mobile sports betting platform and will see BetFIRST switching from its current sports provider into SBTech platform. This includes a superior live and mobile betting …

Read More »