Interviews

Professor Mark Griffiths of Nottingham Trent University is a Chartered Psychologist and Director of the International Gaming Research Unit. He was the expert adviser on the ABB’s new Code of Conduct which hopes to reduce the chance of people getting into problems while player betting shop gaming machines. SBC:  What do you think is the key measure that bookmakers have …

SBC business correspondent Mark McGuinness caught up with businessman and industry entrepreneur Chris North to chat about his latest venture, GamCrowd which looks to disrupt the traditional way start-ups and existing companies seek funding and investment in the gambling sector. GamCrowd is a specialist igaming crowd funding platform, GamCrowd aims to bring better funding, industry knowledge,  to entrepreneurs and investors …

Looking ahead to the upcoming Football World Cup in Brazil, team SBC interview’s ArsenalFan.TV’s, Director and Founder Robbie Lyle. Robbie sheds insight into why he set up  his popular Youtube channel and website – ArsenalFan.TV, and how his young business has gained popularity through using social media channels. Robbie is a Surveyor by profession with experience of working in the …

Reporting from the ICE 2014 conference floor, SBC catches up with A BET A Business Development Manager Jason Hardman to discuss A BET A’s mobile and SMS retail betting system. The newly  launched betting system, will allow betting shop customers to have easier access to all markets and staff to better monitor betting activities The A BET A system aims …

Vitaliano Casalone is the President of Inspired Italy, which has recently kicked into gear with the roll out of its virtual sports product in the country. SBC: How big is the Italian market potentially for virtual sports? Vitaliano Casalone: “Sports, sports betting, and football in particular, are a big part of Italian life. Since the change in Italian legislation, to …

Ahead of ICE 2014 – SBC catches Tim Axon Principal Consultant igaming Maxymiser  to discuss player identification and key measurements for igaming operators. Tim Axon has 13+ years’ experience in the customer and ROI led marketing, he is passionate about helping brands build profitable relationships that last. Tim has worked as Principle Consultant for Gaming at Maxymiser since May 2012, …

With ICE 2014 Expo less than one week away, SBC catches with Cherry Group’s Head of CRM Ismael Diagne to discuss CRM strategies and big data issues affecting the igaming sector. Ismael Diagne will be speaking at Ice 2014 on CRM strategies and will be sitting on the guest panel with regards to Big Data affects in igaming.   SBC: …

Continuing our series of interviews for the upcoming ICE 2014 conference, team SBC discuses with MetroPlay’s Managing Director Jamie Walters, mobile gaming strategies, marketing for mobile gaming and mobile content management. MetroPlay re-launched in 2013 its Metro Casino brand into the UK igaming market, with a dedicated focus on mobile take-up. MD Jamie Walters will be sitting on the panel …