BetITBest‘s Nico Jansen is interested in discovering the best in people. This week it’s Jason Williams. Jason Williams is the Design Manager at Pinnacle and has just celebrated his 10th year with the company, originally starting as a Junior Designer way back in 2006. He has just overseen the first major re-brand of the illustrious Sportsbook since its inception in 1998. This includes …
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32Red & Kambi extend sports betting platform partnership
Updating the market sports betting platform provider Kambi and key client 32Red Plc have confirmed a partnership extension. The extension of services sees 32Red continue its sports betting platform agreement with Kambi which was first signed in April 2014. The partnership saw London AIM-listed 32Red relaunch its sports betting offering ’32Red Sports’, with company governance stating that the company was …
Read More »Realistic Games launches exclusive BetVictor ‘Million Pound Goal’ slot
Realistic Games furthers its casino content partnership with Gibraltar-based operator BetVictor announcing the launch of its exclusive ‘Million Pound Goal’ slot in time for Euro 2016 (10 June – 10 July). A key feature of BetVictor’s ongoing UK summer marketing campaign ‘Million Pound Goal’ competition, which will see the firm give away a guaranteed £1,000,000 to the customer who correctly …
Read More »Pinnacle Sports undertakes comprehensive rebrand to ‘Pinnacle’
Curacao and Malta-licensed online sports betting operator Pinnacle Sports has undertaken full corporate rebrand to ‘Pinnacle’. The rebrand follows this March’s news that Pinnacle Sports had purchased the URL domain www.Pinnacle.com from a Phoenix-based electronic components manufacturer for an undisclosed sum. Updating the market, Pinnacle leadership stated that it had launched “a new contemporary brand architecture and dynamic design style that …
Read More »Neale Deeley – Betradar – Why Virtual Has Become a Reality…
Neale Deeley Managing Director of Gaming at Betradar details to SBC readers the fast yet understated growth of Virtual Sports content for betting operators. With ‘Virtuals’ becoming a more important market vertical within sports betting, Deeley sheds insight on product development for new client demands, adopting Virtual Sports strategies and future market impacts. ____________________________ SBC: Neale great to interview you, …
Read More »Aristocles takes Guests to the top of the Tipster Challenge table
Previous members of the ‘Guests’ will be thankful for the performance of Ladbrokes’ Jessica Bridge at Nottingham, as she took the team to the top of the Tipster Challenge table for the first time in 6 weeks with a 7/1 win on the unfancied Aristocles. Across the 7 races, there were only 4 total wins for our experts, as bettingexpert drew …
Read More »Paul Turner appointed Head of Sporting Index
Paul Turner has today been named as Head of Sporting Index, promoted to the newly created role from his post as Marketing Director for the London-based spread betting firm. Turner has been with the company for over three years and was originally appointed as Head of Marketing of Sporting Index Group, which also encompasses the B2B trading services arm Sporting Solutions, …
Read More »Significant market activity sees UK bookmakers slash odds on EU Referendum ‘Leave’ vote
Bookmakers believe that the outcome of the UK ‘EU Referendum’ (23 June) is set to go down to the wire as ‘Leave’ and ‘Remain’ camps enter their final weeks of public campaigning. Just as ‘Leave’ had reached its longest odds, with the majority of UK bookmakers pricing the outcome at 7/1. This week bookmakers have moved to slash the …
Read More »Jessica Bridge picks her Tipster Challenge winners at Nottingham
After first taking the Tipster Challenge in Catterick back in early March, Jessica Bridge of Ladbrokes is back for a second attempt at Nottingham today. Jessica, part of the PR team at Ladbrokes, has made live or recorded broadcasts across every major UK television and radio platform, including BBC News, ITV, Channel 4, Sky News, Sky Sports News, CNN, CNBC, …
Read More »Psycho promotes Betfred’s new Voice Bet app
Former England international and star of Euro 96 Stuart Pearce is the face, or rather the voice, of Betfred’s latest advert to promote its new app ahead of the Euros. The innovative app, which is available on both iOS and android, was developed in-house and allows customers to place their bets using voice recognition technology. The Betfred Voice Bet app will be launched …
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