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Steve Birch: Sky Bet’s EFL partnership ‘most significant’ in world of sport

SBC News Steve Birch: Sky Bet’s EFL partnership ‘most significant’ in world of sport

Sky Bet’s long-term partnership with the English Football League (EFL) has been described as one of the ‘most significant’ in the world of professional sports by the group’s CEO Steve Birch. Writing on the Betting and Gaming Council (BGC) website, he suggested that the deal,  which was first established in 2013, has mostly revolved around advertising with a specific focus …

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Michael Dugher: Ministers ‘walking a tightrope’ on Gambling Act balancing

SBC News Michael Dugher: Ministers ‘walking a tightrope’ on Gambling Act balancing

With the White Paper and subsequent outcomes of the 2005 Gambling Act review due to be revealed this year, the legislative overhaul could have substantial political impacts.  This is according to Michael Dugher, Chief Executive of the Betting and Gaming Council (BGC), in a comment piece published in The Telegraph this morning. As argued by the BGC Chief, the outcomes …

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KaFe Rocks: A new approach to affiliate networking

SBC News KaFe Rocks: A new approach to affiliate networking

For KaFe Rocks, the betting and gaming industry should take inspiration from companies operating outside the sector, notably destination brands in areas such as the travel space.  Speaking to GamblingTV in a recent interview, KaFe Rocks’ CEO, Simon Pilkington, discussed the company’s new time2play brand – an affiliate platform with a number of unique approaches and features.  As an affiliate …

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UKGC orders William Hill to correct COVID-19 data supply

SBC News UKGC orders William Hill to correct COVID-19 data supply

The UK Gambling Commission (UKGC) has revealed that it has received an ‘incorrect data supply’ from William Hill in its efforts to monitor online gambling trends during the COVID-19 pandemic. Since March 2020, the UKGC has published monthly breakdowns reporting on the key criteria of total wagers, gambling yield by product type, active player accounts and average customer session times. …

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Sportech secures $14.5m via lottery supply contract sale

BetBright

Sportech has announced the sale of its lottery supply contract with Loteria Electronica International Dominicana S.A. (Leidsa) to Inspired Entertainment for a total consideration of $14.5 million. The transaction will see Inspired take on responsibility for the provision of all lottery support services to Leidsa from LSE-registered betting and gaming tech firm Sportech, in what the latter firm lauds as …

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ITV Racing to broadcast ARC’s Racing League

SBC News ITV Racing to broadcast ARC's Racing League

Arena Racing Company (ARC) has announced that ITV Racing will serve as the dual broadcaster of the Racing League, alongside Sky Sports Racing. Launched in 2021, the Racing League is the £2 million team racing competition of ARC that is held over six Thursday evening fixtures across the UK’s leading racetracks. The 2022 Racing League will commence on 4 August …

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Stats Perform: Industry needs to rethink its view on entertainment

SBC News Stats Perform: Industry needs to rethink its view on entertainment

Bet builders have become a hugely popular product as a form of wagering entertainment for many punters, but there are still many things to consider when implementing the product. Discussing the development and future of bet builders after a huge year of sport and with another vast sporting schedule set to continue in 2022, a team of industry experts on …

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888 anticipates closure of William Hill acquisition in Q2 2022

SBC News 888 anticipates closure of William Hill acquisition in Q2 2022

888 Holdings has updated that the full completion of its takeover of the non-US assets of William Hill and William Hill International will take place in the second quarter of 2022. Additionally, Q2 2022 will also see the international gambling group publish a combined circular and prospectus for the acquisition and capital raise, with a shareholder vote scheduled to follow.  …

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BOSE: Cross-sector responsibility in the betting ecosystem

SBC News BOSE: Cross-sector responsibility in the betting ecosystem

The expansion of the betting and gaming industry internationally has accelerated rapidly in recent years, attracting the attention of those with concerns about the potential harmful side-effects of gambling.  This fast-paced growth and the increased threat of gambling related harm requires responsibility and action from a variety of actors in the wider betting ecosystem, according to a panel of industry …

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Year in Review Part Three – Firms look to Nasdaq whilst William Hill auction comes to a close

SBC News Year in Review Part Three - Firms look to Nasdaq whilst William Hill auction comes to a close

The third quarter of 2021 saw further regulatory developments across Europe, and one of the year’s biggest M&A saga’s concluded as 888 Holdings finalised the terms of its William Hill acquisition.  Sportradar, the Swiss sports data and technology company, successfully completed its public listing on the US Nasdaq stock exchange in September, with some assistance from basketball legend Michael Jordan. …

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