UK

The Responsible Gambling Trust has challenged people working in the gambling industry to walk the length of the Great Wall of China to help raise money for the charity. The organisation is leading a fundraising expedition to China in April 2015 which seeks to raise a minimum of £50,000 towards research, education and treatment for problem gambling in the UK. …

Specialist horseracing broadcaster Racing UK has signed a sponsorship deal with one of the brightest emerging stars among the ranks of Britain’s jockeys, Harry Bentley. The agreement will see Bentley in Racing UK branding, as well as making regular appearances on the TV channel, and partaking in marketing and digital campaigns. Bentley will join Ruby Walsh and Aidan Coleman (Jumps) …

Admiral Taverns has announced an exclusive partnership with bookmaker Coral to give pub customers free bets during the Brazil World Cup – the first campaign of its kind for both companies. The World Cup Football Jackpot promotion will run in almost 200 selected Admiral Taverns pubs, all of which are within a half-mile radius of a Coral betting shop. The …

Broadcaster Racing UK is to dedicate a record 50 hours of coverage to Royal Ascot next week – the first time the world-famous fixture will be broadcast on the leading horseracing channel. Ascot’s media rights have transferred from At The Races to Racecourse Media Group (RMG, the parent company of Racing UK) in a near-five-year deal. RMG will be responsible …

The often outspoken and opinionated footballer Joey Barton is the latest English midfielder to be signed up by Team Paddy Power. This move by the Irish bookmaker follows their announcement that Paul Scholes would be contributing a new column for their blog section. Barton joins the newly rebranded Facebook app Paddy Power Social (formerly Paddy Power In-Play) wherein customers will …

William Hill has taken what it is suggesting is the biggest political bet ever taken after one of its customers from South West London staked £400,000 on the outcome of the Scottish Referendum. The punter, who apparently did not have a Scottish accent, has bet on the referendum returning a No vote at odds of 1/4. Even more surprisingly, the …

Nearly half of British adults who gamble online (45%) say they’d be likely to place a bet with an online gambling website if they knew that the brand was contributing financially to the research, education and treatment of problem gambling. 61% of the British public think this would be likely to increase public awareness of problem gambling. The commitment of …

666Bet has become the new sponsor of Newmarket’s historic seven furlong handicap, the Bunbury Cup, on 12 July. The Heritage Handicap, which has a prize fund of £120,000, up £20,000 from last year, is being run as an early closing race for the first time this year and has attracted a bumper entry at the closing stage yesterday. In addition …