Europe

BettorRetail frontman David McMorrow, former marketing guru at William Hill and Ladbrokes, discusses with SBC’s David Kelly how loyalty cards and gaming machines have energised retailers, although difficulties remain. How has Odds On!-Ladbrokes’ loyalty reward programme, changed the retail betting industry? Odds On! was the first betting loyalty card on the high street and was launched back in 2008. While …

The Spanish gambling regulatory body is set to establish new provisions and laws that will allow the promotion and coverage of igaming verticals to be broadcast on Spanish national television. Although online gambling is permitted, through granted national license the Spanish Government and Advertising Standards do not permit the broadcasting of television adverts promoting igaming verticals. The new incentives to …

With the football World Cup in Rio offering a fantastic potential revenue boost, Tim Axon, Head of Gaming, Maxymiser, insists betting companies need to get their mobile Big Event Betting strategies in shape – and fast. Trying out new content and ideas at Cheltenham and the Grand National could be the key to re-engaging customers, increasing average customer value and …

The Rational Group the holding company of igaming poker brands – PokerStars and Full Tilt Poker  have announced the  appointment of Dominic Mansour as Managing Director of Full Tilt Poker, responsible for the day-to-day management of the Full Tilt Poker brand and its operations. Mansour joins the Full Tilt Poker having served the past two years as CEO of Richard Desmonds …

The Global Social Media Group (GSMG) the owners of the popular entertainment website   TheLadBible.com have announced the launch of its new sports and humour led portal –  TheSportBible. TheSportsBible, will feature daily humorous content, articles and features as GSMG try to recreate the success of its original vertical – TheLadBible.com 2013 proved to be a successful year for GSMG, Growing …

Online betting exchange Matchbook has announced a special partnership with the leading international sport development charity – Right To Play. Following the announcement of the partnership, Matchbook further announced that all commissions generated by its betting exchange on April 1st will be donated to the charity. CEO Mark Brosnan commented: “As an exchange community we’re delighted funds can be raised …

TipTV.co.uk, the internet sports betting and finance internet TV station, has announced a raft of new gambling advertisers which are supporting the start-up channel. Sporting Index, Admiral Markets, ETX, FootballBettingData.co.uk & SpreadEx have all agreed to advertise with TipTV, which has enjoyed a positive start to broadcasting since it was launched earlier this year. The channel has also featured some big …

Coral has launched Coral Connect – a single wallet card that can be used across all channels, including gaming machines and over the counter. Using contactless technology and a PIN number, the card arrives in time for this summer’s World Cup when games will be played either before or after the shops close. Coral Connect signifies the bookmaker’s commitment to driving the industry …

German sports betting and igaming operator – Mybet published a €5.4 million (£4.46 million) loss for 2013. A company statement issued by the operator commented described its 2013 performance as a “deeply unsatisfactory “12 months”. The operator saw an earnings fall of 150%, as Mybet incurred losses from several of its divisions. Revenue declines had been driven by poor performance …