If asked to describe the most successful advancements in online betting in recent years, an industry observer might cite the offering of more markets on a given event (in particular ‘in-play’), the roll-out of live streaming, the provision of more engaging data/stats to drive betting decisions and the addition of cash out functionality. At least the first three of these …
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Warwick Bartlett on tax – The Only Way is Up
Warwick Bartlett, CEO of Global Betting and Gaming Consultants, discusses how government’s approach taxation means that rates are more likely to go up than down. The most pleasing sight at ICE 2015 was to see some of the younger companies which two years ago took the smallest booths are now spending upward of £250,000 on impressive stands. Such companies have …
Read More »Sam Cooke – Money Ball – The TV rights deal and what it means for football
Following the announcement of the £5.1bn TV rights Premier League deal, Tom Mockridge, Virgin Media Chief, has openly stated his concerns that customers will bear the cost of the mammoth new deal. Talking to ITV, Mockridge stated his belief that: “The money only comes from one place in the end which is the consumer.” How much validity is there in …
Read More »Maxymiser Casestudy – Paddy Power: How CXO technology can make online optimisation less of a gamble
There are few business sectors where web content changes as frequently as online gambling. In the age of in-play betting, not only are odds updated in real time, but customers’ chances of winning big can often boil down to them placing their bets within fractions of a second. It’s a fast-paced industry and, as innovation continues to transform the world …
Read More »Sam Cooke – £113,000 a minute: The TV rights deal and what it means for football
Back in October we featured a story making predictions concerning the then forthcoming TV rights battle for the Premier League, as well as its history and its comparison with other leagues worldwide. Big numbers were being thrown around, and expert estimations were around the £4bn mark. Last week, it was revealed that the finalised figure for the new deal is …
Read More »Oisin Lunny: My Kingdom for a Smartphone!
Oisin Lunny SBC’s Mobile Gaming Columnist and Senior Market Development Manager for mobile enterprise development firm OpenMarket, discusses how the ubiquitous smartphone is taking over the world. “A horse, a horse, my kingdom for a horse!” In one famous Shakespearean scenario a horse was considered to be worth an entire kingdom, being the only thing that stood between King Richard III …
Read More »Tax environment needs new business culture in gambling
Paul Leyland, Principle Consultant at Regulus Partners, is of the opinion that a heavy tax burden will hit growth in the industry this year, although there are prospects for the industry to flourish longer-term. 2015 was always going to be a difficult year for gambling operators from a fiscal perspective: UK remote Point of Consumption taxes (15% revenue from December …
Read More »A willing heart will do the magic in Nigeria
Johnson Adewale Foye, Head of Operations at HSL Gaming Network Limited which runs Gobet3000, believes that sports betting can be a source of positive change in Nigeria. Nigeria seems to be a country with a mono-economic structure because we almost solely depend on the harvest we make from our crude oil export. The nation’s budget is usually aligned or backed …
Read More »ICE Blog – Innovation in in-play betting – What’s Next?
Session: BetMarkets – Panel Session Mixed industry and fantasy sports panel discuss the impact of in-play odds and data on products and customer engagement. Panel discusses automation, data feeds, increasing volume/liquidity and future market opportunities ICE panel Seth Young – COO Fantasy Sports Leagues Jake List – Founder of LevBet Andrew Patterson – Chief Operating Office Metric Gaming SBC Session …
Read More »ICE Blog -Itai Zak – Fireside Chat – Can Sports Betting Flourish in the Future?
ICE 2015 Session – Bet Markets Itai Zak Chief Executive Officer of SBTech leads a high level discussion on the future of sports betting both at B2C and B2B level. Zak tells the ICE 2015 audience where he feels that the industry should look for growth and what future impacts and factors they may face. SBC Session notes Zak believes …
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