David Archer, owner of FREEBETS.com, the leading affiliate and sports betting service, talks to Sports Betting Community about his firm’s new app, which was released earlier this month. FREEBETS.com has grown rapidly in the last year and we are well aware of how important mobile is in the online gaming and betting space. Simply put, if affiliates and operators are …
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ICE 2014 Interview – Maxymiser’s Tim Axon on Real Time Player Identification
Ahead of ICE 2014 – SBC catches Tim Axon Principal Consultant igaming Maxymiser to discuss player identification and key measurements for igaming operators. Tim Axon has 13+ years’ experience in the customer and ROI led marketing, he is passionate about helping brands build profitable relationships that last. Tim has worked as Principle Consultant for Gaming at Maxymiser since May 2012, …
Read More »ICE 2014: Cherry Group’s Ismael Diagne on Optimized CRM Strategies
With ICE 2014 Expo less than one week away, SBC catches with Cherry Group’s Head of CRM Ismael Diagne to discuss CRM strategies and big data issues affecting the igaming sector. Ismael Diagne will be speaking at Ice 2014 on CRM strategies and will be sitting on the guest panel with regards to Big Data affects in igaming. SBC: …
Read More »Income Access Traffic Optimisation (TO) Gaming Ad-Server
Allan Petrilli, Senior Affiliate Manager, Income Access, gives an exclusive insight into the benefits that its new sophisticated software will offer the gaming industry, particularly with this summer’s football World Cup Recent research suggests that 90% of the data in the world today has been created in the last two years. Our increasingly 24/7, tech-dependent lives generate and consume more …
Read More »Racing in casinos a virtual treat
Kiron Interactive Co-founder and co-CEO Steven Spartinos believes they have found the answer for casino operators and customers looking for fresh ideas! Barring developments in the look and feel of slot games, many casinos offer the same products today as they did 20 years ago. Roulette tables remain identical, blackjack cards are still dealt the same way, and craps dice …
Read More »ICE 2014 – MetroPlay’s Jamie Walters on Creating Compelling Mobile Content
Continuing our series of interviews for the upcoming ICE 2014 conference, team SBC discuses with MetroPlay’s Managing Director Jamie Walters, mobile gaming strategies, marketing for mobile gaming and mobile content management. MetroPlay re-launched in 2013 its Metro Casino brand into the UK igaming market, with a dedicated focus on mobile take-up. MD Jamie Walters will be sitting on the panel …
Read More »ICE 2014 – Nick Garner on iGaming SEO & Content Strategy
SBC catches up with Nick Garner ahead of a busy month for the igaming industry. Nick Garner CEO of Search and online Reputation agency 90 Digital discusses the latest trends in SEO, PR and online reputation management for igaming. Nick is a veteran of SEO for the igaming industry, having headed up international projects for Unibet and Betfair. SBC discuses …
Read More »Graham Wood – ‘Betting Shops An Easy Target’
There is truth in the reports about how the poor and disadvantaged are being targeted by gambling companies making profits from those who can least afford it. Like vice sectors such as alcohol and tobacco, gambling cannot hide from this reality. However, whilst the media increasingly take aim at bookmakers and online gaming operators, little criticism seems to be directed …
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Cricket Australia Set Up Anti Corruption Unit
Cricket Australia (CA) has announced the creation of a dedicated unit to fight corruption in the sports, the unit will focus on match-fixing,betting fraud, doping and other activities that might undermine the integrity of its Australian Cricket, its national team and its national competitions. CA’s senior legal counsel Iain Roy would head the special unit. A Cricket Australia statement made by …
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