Aston Villa has announced a multi-year partnership with BK8 which will see the online betting operator front the Premier League club’s shirts as its primary sponsor.  The three-year deal will last until the end of the 2025/26 league season, which will coincide with the enforcement of the recently agreed upon league-wide ban on gambling front-of-shirt sponsorships.  Under the terms of …

Details have emerged from the long-awaited release of the Gambling Act White Paper to better serve and protect UK athletes who object to wearing apparel that features  gambling branding.  This is mainly due to athletes who observe religious beliefs which oppose gambling of any form, with the White Paper highlighting that any “adults who have religious or health reasons object …