After much anticipation Yahoo has today announced the launch of Yahoo Esports. The company is looking for it to follow the lead of its successful Yahoo Sports product, and the esports section will look to provide the best experience by providing news and video content. It will initially focus on five titles; League of Legends, CS:GO, Heroes of the Storm, Streetfighter …
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Travis ‘ScotLTravis’ Gafford, a hugely popular interviewer and journalist about major esports title League of Legends, has reportedly agreed a deal to join Yahoo’s esports editorial team. The Daily Dot broke the story on Saturday with a nod to sources close to Gafford. It’s said that he accepted the offer several weeks ago after submitting his resignation to former employer CBS Interactive. …
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Digital media owner Yahoo Inc is reported to have become implicated in the ongoing DFS industry investigation by New York Attorney General Eric T Schneiderman. US news sources report that Yahoo’s DFS operations have been served a subpoena by the AG’s office to terminate services in New York State. The media owner, which had re-released its fantasy sports product in …
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US news sources have reported that advertising giant Yahoo Inc has entered talks to acquire eSports organization Major League Gaming. The news of Yahoo’s interest in entering the eSports market, comes as the media owner posted a Q3 2015 earnings decline with revenue generation well-below analysts’ expectations. Under pressure Yahoo CEO Marissa Mayer is reported to want to continue to …
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Yahoo has released an updated version of their popular mobile fantasy multi-sports app, which will now include daily and weekly competitions in which players can bet real money. The aim is to compete with the major players in this field; FanDuel and DraftKings, and for Yahoo to secure a piece of this increasingly lucrative market. Yahoo itself is already a …
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Digital media operator Yahoo has announced that it is planning to enter the daily fantasy sports market, as the media company aims to become the marketplace’s third biggest player. Yahoo CEO Marissa Mayer announced the upcoming product launch during the company’s Q1 earnings call, Mayer further outlined that Yahoo would aim to release its product by Q3 2015. At present …
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Scott Longley, Editorial Director of Regulus Partners, examines the upheaval in the fantasy sports industry caused by last week’s arrival of Disney. No sooner had Amaya announced last week its intention to enter the Daily Fantasy Sports (DFS) market in the US, than DraftKings dramatically – and appropriately given the provenance of the competition – raised the stakes. News reports …
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UK sports betting operator William Hill, will be seeking a new Chief Marketing Officer as the company announced that Kristof Fahy would be leaving the company in April 2015. Fahy leaves the operator after five years’ service, having joined the company from Yahoo were he served as Vice President of International Marketing. Having joined William Hill in January 2010, Fahy …
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