Tag Archives: william Hill australia

The Australian Communication Agency (ACMA) is set to investigate William Hill and Ladbrokes Australian online betting operations after the operators introduced new betting mechanisms which sidestepped restrictions on in-play (live) betting. Last month William Hill and Ladbrokes Australia released the new ‘Click to Call’ features, which allowed customers to connect to live betting markets by activating their computer microphones with …

Following the re-brand of the acquired Sportingbet.com.au to ‘William Hill Australia’, William Hill management announced the launch of its inaugural Australian TV campaign ‘it’s your call’. The TV advert debuted on Monday, and will be supported by further multi-channel campaigns promoting William Hill Australia. William Hill has pledged to spend a £5 million on Australian marketing activities in 2015. The …

Targeting further expansion in the Australian online sports betting market, William Hill is set to rebrand its Sportingbet Australia business (sportingbet.com.au) to WilliamHill.com.au this week. Existing Sportingbet clients will be migrated to the global betting giant’s new local website, WilliamHill.com.au. New clients will also be able to sign-up through the site. William Hill acquired the Sportingbet Australia business, which included Centrebet, …

A year after acquiring tomwaterhouse.com, William Hill Australia said it has nearly doubled operating profit. The group’s interim results for the first six months of the year record gains in wagering, unique actives, and new accounts. Cost per acquisition was down 36 per cent during the same period. William Hill Australia now accounts for seven per cent of total revenue, …