Tag Archives: UFC

Unibet – Diaz vs McGregor 2 to break UFC wagering records

SBC News Unibet - Diaz vs McGregor 2 to break UFC wagering records

This Saturday’s UFC 202 main event between  Nate Diaz vs Conor McGregor 2  has divided the world of mixed martial arts as to who will win this Saturday’s much-anticipated rematch. In 5 March, Diaz who took the fight on ten days notice shocked the world of fighting by submitting McGregor to a second round choke-hold ending the boisterous Irishman’s unbeaten run …

Read More »

Tony Kenny – William Hill – BOS Speaker – The importance of a broad sponsorship mix

SBC News Tony Kenny - William Hill - BOS Speaker - The importance of a broad sponsorship mix

Tony Kenny looks after the PR/Communication and activation of William Hill’s sponsorship portfolio, which includes the Scottish Cup, Premier League and World Darts Championship. Kenny will be on our ‘Different Ball Game’ panel at Betting on Sports 2016 (September 15-16), speaking about how betting companies can reach new audiences via sports partnerships. SBC: William Hill has always had a broad …

Read More »

Anthony Cousins – Unibet targets UFC turnover records in 2016

SBC News Anthony Cousins - Unibet targets UFC turnover records in 2016

With the media frenzy around the Aldo vs McGregor fight and Ronda Rousey’s surprise defeat, 2015 was certainly the highest profile year in the history of UFC. We caught up with Unibet’s Head of Sportsbook Anthony Cousins, to discuss their official betting partnership with UFC, reflect on a record breaking 2015 and look ahead to 2016. _____________ SBC: Anthony, as …

Read More »

UFC 193 betting ban due to corruption concerns

SBC News UFC 193 betting ban due to corruption concerns

It has been reported that Tabcorp was banned from taking bets on the UFC 193 event in Melbourne in November by Victoria’s gambling regulator. The ban arrived amid warnings that UFC was vulnerable to money laundering by figures in organised crime and corruption. This became the first time that the Victorian Commission for Gambling and Liquor Regulation had refused an …

Read More »

Unibet looks forward to ‘record breaking’ Aldo vs McGregor UFC 194

SBC News Unibet looks forward to 'record breaking' Aldo vs McGregor UFC 194

Unibet is anticipating that the long awaited MMA battle this Saturday between Jose Aldo ‘Junior’ and ‘The Notorious’ Conor McGregor at UFC 194 will be a hugely popular betting market, but that it won’t come close to surpassing anything involving Alexander Gustafsson. Postponed from its original date of 11 July due to an Aldo injury, fight anticipation has been brewing for months …

Read More »

DraftKings scores exclusive MLS fantasy partnership

SBC News DraftKings scores exclusive MLS fantasy partnership

Following last week’s announcement that it would spend $250 million on Disney ESPN inventory over the next two years, US daily fantasy sports operator DraftKings continues to ramp up its marketing coverage by announcing an exclusive partnership with Major League Soccer (MLS). The MLS will become the fifth professional sports league/body to become an official partner of DraftKings joining the …

Read More »

Unibet – Aldo vs McGregor to break UFC betting records

SBC News Unibet – Aldo vs McGregor to break UFC betting records

Set for Saturday July 11 at the Las Vegas MGM Grand Arena, UFC 189 Aldo vs McGregor is this years most anticipated mixed martial arts (MMA) fight. The main event will see stoic Brazilian featherweight champion Jose Aldo ‘Junior’ (28) take on raucous Dubliner ‘The Notorious’ Conor McGregor (26) in a fight that has caught the public and international media’s …

Read More »

DraftKings seals UFC partnership

SBC News DraftKings seals UFC partnership

Boston based daily fantasy sports operator Draftkings has continued its expansion into professional sports by announcing a partnership with leading mixed martial arts (MMA) promoter the Ultimate Fighting Championship (UFC). UFC fighting events will now be promoted on the Draftkings platform, for players to contest exclusive weekly fantasy MMA leagues and contests. UFC is set to plan exclusive prizes for …

Read More »

UFC Vice President backs expansion of US sports betting

SBC News UFC Vice President backs expansion of US sports betting

UFC Executive Vice President Lawrence Epstein has publicly backed the expansion of legalised sports betting in the United States. Speaking to US news source ESPN.com, Epstein urged the US senate to address the need for proper regulation and frameworks in order to allow legalised sports betting. Epstein stated that unlike the four major US sporting associations (NHL, NBA, NFL, MLB) …

Read More »

Happy returns for UFC Dublin

SBC News Happy returns for UFC Dublin

UFC Fight Night Dublin proved to be a major coup for bookmakers and TV audiences, with Conor McGregor’s bout becoming the highest rated sports event on 3e. Paddy Power said the series, which returned to the capital’s O2 Arena after a five year absence, was their biggest ever turnover on a UFC event by a country mile, aided by McGregor’s involvement. PR Manager Feilim MacAnIomaire commented: “UFC has been …

Read More »