Spotlight Sports Group intends to strengthen engagement with bettors via the launch of a bespoke Euro 2020 package ahead of the continental football championships this summer. Based on short-form, pre-match tipping and available in 70 languages, Spotlight’s Euro 2020 package is specifically designed to reach a global audience and engage with customers in multiple territories. ‘It’s a huge summer of …
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Spotlight Sports Group has announced the launch of a new display screen for betting shops, strengthening its retail product range. The display screens will feature integrated content from the Racing Post, combining the paper’s horse racing, virtual racing and greyhound material with enhanced navigation and zoom functionalities. “We design these products to ensure they cater for all betting shops, regardless …
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Spotlight Sports Group has launched Superfeed, a feed of sports betting editorial and data covering all four major US sports and leading racing content from Racing Post. Superfeed was designed to incorporate Spotlight Sports Group’s vast array of content into one product, delivering expert sports betting editorial and data in over 70 languages via a full API integration or through …
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A content deal with Sportal365 will see Spotlight Sports Group’s “unique” sports betting editorial launched across the Winbet site. The editorial, comprising “15 pieces a day from native speakers with knowledge of the key sporting events”, will be provided directly into Sportal365’s content publishing platform, which is already fully integrated into the Winbet site. Winbet recently launched Winbet.it in Italy …
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In the run up to this year’s Cheltenham Festival, Spotlight Sports Group and Coral have teamed up to produce a new cinematic mini-series. The mini-series, entitled ‘My Festival’, will consist of five cinematic features with insights from Coral ambassadors Colin Tizzard, Tom Scudamore and Chris Hughes. Sam Houlding, Spotlight Sports Group Chief Commercial Officer, said: “We are excited to be …
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Spotlight Sports Group has extended and expanded its live video content partnership with Betfair which will focus around the Racing Post Live show. Every Saturday afternoon through 2021, Racing Post Live will broadcast live reactions from racing experts as well as exchange prices and tipping throughout the day’s racing. With the aim of driving bettor engagement, the video partnership will …
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Spotlight Sports Group will supply independent betting content to Sportal365 after agreeing to support the CMS platform provider in expanding its sports content publishing platform. Through the partnership, Spotlight Sports Group will deliver bespoke editorial content which will be made available to Sportal365’s client base. “We’ve really grown our bespoke editorial offering, covering all sports in more than 70 languages,” …
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Harry von Behr, Managing Director (Sport) at Spotlight Sports Group, discusses the evolution of the company, the recent refresh of the group brand, key focus areas for 2021, and why it’s an exciting time to be involved in the US market – both through the provision of expert content for B2B partners and the successful rollout of customer facing website …
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Spotlight Sports Group has undertaken a ‘brand refresh’ which aims to reflect the company’s global value proposition. From today, the group has launched a ‘new look website and campaign’ in addition to streamlining its core betting offering for global partners. In addition to the increased focus on betting content, media partnerships and trading solutions, Spotlight Sports Group has also released …
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Ladbrokes and Coral have agreed to install the new interactive Racing Post Digital Betting Shop Display (BSD) in eight of their stores across the UK and Ireland. The decision, which Ladbrokes and Coral hope will help create ‘the betting shop of the future’, comes after the operators shift away from print newspapers in store, replacing form sheets with digital displays. …
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