Tag Archives: Sky Bet

UK bookmakers revise odds on EU referendum

Following this May’s outright UK General Election win by the Conservative Party, UK political debate and commentary has shifted to the nation’s referendum on European Union (EU) membership. Since gaining his re-election Prime Minister David Cameron has made the EU referendum top of the Conservative agenda. The referendum was a key objective of the Conservatives 2015 General Election campaign, however …

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Sky Bet’s Sebastian Butterworth – The National is ‘a really high pressured day’

Sebastian Butterworth, Head of Horse Racing Trading at Sky Bet, talks about the bookmaker’s preparations for one of the biggest betting days of the year. What goes on in the Sky Bet Head Office on the day of the Grand National? On the morning of the National the traders will get in at about 7am. The prices for Aintree will …

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Bet365 named as best bookmaker by bettingexpert.com

Bet365 has been named as the best bookmaker of 2014 after super affiliate bettingexpert analysed over a quarter of a million tips from its English language members. Rather than use the criteria of which bookmaker offers most markets, the best promotions or ease of use, bettingexpert has calculated its decision using which bookmaker offers the best odds most often. When …

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CVC Capital finalises acquisition of Sky Bet

Private equity firm CVC Capital has confirmed the completion of its 80% acquisition stake of Sky Bet from BSkyB. CVC Capital confirmed that its £800 million has been cleared of all regulatory compliances, allowing for the deal to be finalised. Under the terms of the transaction, BskyB has received cash of £600m and a vendor loan note, and will be …

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O’Kane re-elected as ESSA chairman

ESSA, the regulated betting industry’s integrity body, has unanimously re-elected Mike O’Kane as its Chairman for a further two years. O’Kane, Business Director at Ladbrokes and who has nearly 40 years experience in the sector,  stated that he was ‘delighted to be able to continue in the role’. O’Kane first took over as ESSA Chairman in 2013 and during his …

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Sky Bet joins ESSA

Sky Bet has joined ESSA, the regulated betting industry’s integrity body. Sky Bet has significant links to sport through a variety of platforms and is currently the main sponsor of the English Football League, helping to drive its international betting operation. The addition of Sky Bet brings ESSA’s membership to 18 and further enhances the organisation’s ability to detect, deter …

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Sky Bet sees record losses on weekend football results

Sky Bet has announced that it suffered its worst ever weekend as the 10 most popular football teams in Saturdays 3pm kick-off won their respective matches, making it a weekend to forget for the UK bookmaker. The bookmaker saw wins for heavily backed favourites Manchester United, Liverpool, Chelsea and Southampton. To add further to Sky Bets misery, unfavourable European football …

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Nottingham Forest scoops Sky Bet’s £250,000 Transfer Fund

English Championship football club Nottingham Forest have won the Sky Bet £250,000 transfer fund to spend in the upcoming January transfer window, despite being subject to a Football League transfer embargo. Forest earned the transfer money thanks to supporter Shaun Lander who won the Sky Bet competition. Lander was announced as winner on Tuesday Lunchtime,  just 24 hours after the …

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CVC takes control of £800m Sky Bet

CVC Capital Partners is to spend a potential £720m to buy a controlling stake in online bookmaker Sky Bet. Under the agreement, Sky will receive £600m on completion of the deal, and further deferred and contingent payments of up to £120m, while Sky will retain an equity stake of 20% in Sky Bet, with which it has entered a long-term …

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Sky Bet trials iBeacons technology at Leeds & Rotherham United

Sky Bet Title sponsor of the English Football League introduced wireless location based technology, iBeacons to Championship Football Stadiums Elland Road (Leeds United) and The New York Stadium (Rotherham United) this weekend. iBeacons, are Bluetooth transmitters, which allow for localised messaging when customers/consumers are in-range with a beacon signal. Sky Bet trailed the new Apple proximity messaging technology, sending ‘push’ …

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