GVC Holdings betting exchange property BETDAQ will significantly increase its coverage and brand presence within UK racing, confirming that it has agreed to sponsor the starting stalls of nine Arena Racing Company (ARC) UK racecourses in 2018. The marketing deal, which covers up to 1,000 races, will allow BETDAQ’s brand to be shown on starting stalls at any unsponsored flat …
Read More »Tag Archives: Shane McLaughlin
The World Cup’s Finest with BETDAQ MD Shane McLaughlin
In The World Cup’s Finest we ask various individuals to delve into their own personal history of football’s quadrennial showpiece extravaganza, selecting a number of favourites as well as revealing what is their very first World Cup memory. Today we hear from Shane McLaughlin, Managing director at BETDAQ, who discusses the lasting influence of the 1986 Mexico World Cup, how …
Read More »Scott Longley – Is the Betfair Exchange losing its edge?
This April, Paddy Power Betfair reported a lacklustre Q1 2018 trading update, in which the betting group detailed a decline in its Exchange revenues. As the FTSE operator tackles further enlargement pressures, can the Betfair Exchange maintain product and market dominance against ambitious incumbents seeking to slice apart ‘the exchange cake’… _________________ It seems a long time ago since Betfair …
Read More »BETDAQ brings in renowned trainer as brand ambassador
BETDAQ have signed Grade 1-winning National Hunt and Flat trainer Gavin Cromwell as brand ambassador. The partnership, which begins immediately, will see the well-connected and successful Cromwell share racing views and insights with the exchange’s multi-sport content site, betdaqtips.com. Cromwell, who previously worked with the likes of Gordon Elliot and the late Dessie Hughes, is best known for multiple Grade …
Read More »Punchestown partnership continues for BETDAQ
BETDAQ has agreed a one-year extension to its sponsorship at Punchestown Festival, Ireland’s major international horse racing event. As one of the main sponsors of the 2018 event, which began yesterday, BETDAQ will raise money for Irish Injured jockeys at the County Kildare course this week as it stages the next stage of its #ChangingForTheBettor campaign. Racegoers can visit the …
Read More »Betdaq return to racing sponsorship at Kempton Park
Betdaq has agreed its first racing sponsorship within the United Kingdom in almost two years, thanks to a new partnership with Kempton Park. The Ladbrokes Coral owned betting exchange is to be headline sponsor for Betdaq Chase Day, set to be held on Saturday February 24, which will encompass a six race card. Amongst them are the Grade 2 Betdaq …
Read More »BETDAQ launches new flat-rate commission
As the first part of its #ChangingForTheBettor campaign, BETDAQ has introduced a flat-rate 2% commission for its customers. All current and future customers will benefit from the reduced commission that applies to all sports and markets on the platform, which matched in excess of £4bn-worth of bets in 2017. The customer feedback-driven move marks a change to the company’s terms of …
Read More »BETDAQ nets Charlton Athletic shirt sponsorship
Ladbrokes subsidiary exchange betting platform BETDAQ has been announced as new kit sponsor of London League One football club Charlton Athletic FC. BETDAQ marketing confirmed that it had signed a three-year contract replacing the University of Greenwich as shirt sponsor of ‘The Addicks’. The BETDAQ brand will be promoted throughout Charlton’s The Valley Stadium (capacity – 26,000) on match days …
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