BetITBest‘s Nico Jansen is interested in discovering the best in people. This week it’s Jason Williams. Jason Williams is the Design Manager at Pinnacle and has just celebrated his 10th year with the company, originally starting as a Junior Designer way back in 2006. He has just overseen the first major re-brand of the illustrious Sportsbook since its inception in 1998. This includes …
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Pinnacle Sports undertakes comprehensive rebrand to ‘Pinnacle’
Curacao and Malta-licensed online sports betting operator Pinnacle Sports has undertaken full corporate rebrand to ‘Pinnacle’. The rebrand follows this March’s news that Pinnacle Sports had purchased the URL domain www.Pinnacle.com from a Phoenix-based electronic components manufacturer for an undisclosed sum. Updating the market, Pinnacle leadership stated that it had launched “a new contemporary brand architecture and dynamic design style that …
Read More »Bookies Corner – Eurovision 2016 – More than a song contest!
Eurovision, a live pan-continental pop contest with a viewership of + 250 million which sees national audiences vote on their favourite performers, may well be betting’s most exciting novelty market! Ahead of this Saturday’s live final, SBC’s ‘Bookies Corner’ delves into the market intricacies of Eurovision 2016. Getting the full low-down from: Mirio Mella – Customer Engagement Manager- Pinnacle Sports Ed Nicholson – Head …
Read More »Pinnacle Sports acquires Pinnacle.com domain
IP/domain seller and database resource WhoIS has reported that Curacao and Malta licensed bookmaker Pinnacle Sports has acquired control of premium generic domain ‘Pinnacle.com’. The domain was acquired from Phoenix-based electronic components manufacturer Avnet EMG for an undisclosed sum. At present Pinnacle Sports governance has not confirmed the purchase or its strategic plan for the domain ‘Pinnacle.com’. However, the domain …
Read More »Bet365 retains Best Bookmaker title at Betting on Football Awards
Bet365 was named Best Bookmaker for the second year running at the Betting on Football Awards last night. The Stoke-based bookmaker beat off strong competition from rivals Sky Bet and Unibet to pick up the title. Sky Bet didn’t go home empty handed though. The firm picked up awards for Best Mobile Bookmaker and Best Sponsorship Partnership for its work …
Read More »Scott Longley – Eyes Wide Open: eSports taps into a new world of betting
Reporting from last week’s EIG Berlin Expo for SBC, Scott Longley examines the commercial contexts and conditions for betting operators targeting competitive eSports, a leading theme and discussion on the EIG floor… ________________________ The main issues of the debate around the phenomenal rise of eSports and what it might mean for gambling companies looking at leveraging that interest were given …
Read More »Bettingexpert.com rewards top tipsters with Emirates trip
bettingexpert is rewarding some of the best performing and loyal tipsters with a trip to London and the chance to meet up with some of the bettingexpert staff at Emirates Stadium, the home of Arsenal FC. Danish tipster Zami, twice winner of the yearly €10,000 tipster competition, English tipster Nrivanov and German tipster Allee, eight times tipster of the month, …
Read More »Marco Blume – eSports: Pinnacle Strikes First
With the eSports event of the year The International now under way, SBC got in touch with the Head of Sportsbook at Pinnacle, Marco Blume, to discuss the tournament, the $100,000 (£64,000) betting limits, and how the company are making waves in the world of eSports betting. SBC: Given the phenomenal growth in eSports in the past two years, are you …
Read More »Pinnacle offers highest ever eSports limits for The International
Pinnacle Sports dedicated eSports market is set to offer customers the highest ever limits on TI5 matches at next week’s The International Dota 2 Championships. The limits will rise to an eye watering $100,000 (£ 64,000) for the Grand Final on August 8th. This is particularly significant in that this is a higher amount than the standard limits Pinnacle offer …
Read More »Mirio Mella – Pinnacle – eSports Interview: Covering New Ground
Following SBC’s recent look at the growth of eSports, and its 2015 official introduction to the UK, we caught up with Pinnacle Customer Engagement Manager Mirio Mella to discuss the origins of a new burgeoning betting market. Established in 1998, with its headquarters in Curacao, the online gaming site Pinnacle Sports is an early market leader in terms of providing eSports …
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