Tag Archives: NHL

NHL unites with MGM for first betting partnership

SBC News NHL unites with MGM for first betting partnership

The National Hockey League has confirmed its first official betting partnership, announcing  a multi-year deal with MGM Resorts International. The partnership, which was unveiled today by NHL Commissioner Gary Bettman and MGM Resorts Chairman & CEO Jim Murren in New York City, places a key focus on the data produced by both the NHL and MGM. NHL Commissioner Gary Bettman …

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IMG strengthens streaming portfolio with NHL extension

SBC News IMG strengthens streaming portfolio with NHL extension

IMG has struck a new deal with the National Hockey League (NHL), extending its multi-territory streaming rights partnership with the league through the 2020-21 season. The partnership dates back to 2013 and ensures IMG’s gaming business retains a central part of its multi-sport streaming portfolio. Freddie Longe, Senior Vice President and Managing Director of IMG Gaming commented:  “The NHL has formed an …

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NHL to net big from sports betting?

SBC News NHL to net big from sports betting?

A Nielsen Sports study has detailed that the annual revenue of the National Hockey League (NHL), could be increased by $216m, as the sport nets the benefits of widely available, legal, regulated sports betting in the US. The report, which was commissioned by the American Gaming Association (AGA) emphasised that heightened levels of fan engagement and viewership are set to …

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Domino effect… CGA wants Canada to pop next for sports betting

SBC News Domino effect... CGA wants Canada to pop next for sports betting

Canada’s pro sports betting lobby has been reinvigorated by this week’s US Supreme Court repeal of PASPA federal laws. Following Monday’s SCOTUS judgement, the Canadian Gaming Association (CGA) issued a fast response welcoming PASPA’s repeal, which will open the US to state-sanctioned sports betting. CGA governance will now push Canada’s governing Liberal Party, to review the nations gambling code following …

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Income Access launches affiliate programme with German DFS brand

Copyright: harvepino / 123RF Stock Photo

SPORT.Guru, operating under the zero seven gaming umbrella, is to launch a managed affiliate programme with Income Access, utilising the firms software and network to maximise customer acquisition. The new programme is to be managed by Income Access’ in-house affiliate management team, with the SPORT.Guru integration to support affiliate recruitment and overall programme growth by connecting it to an extensive …

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Expert Focus – All on the line in New Jersey’s battle of PASPA

Copyright : feverpitched / 123RF Stock Photo

All eyes are set to fall on the USA today, as the Supreme Court of the United States (SCOTUS) hears oral arguments from New Jersey officials regarding the constitutionality of the Professional and Amateur Sports Protection Act (PASPA). With a distinct focus on New Jersey’s bid to offer licensed sports betting, the state has already faced seven losses in federal …

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Benjie Cherniak – Don Best: “Trump has clearly picked his side” in the sports betting debate

SBC News Benjie Cherniak - Don Best: "Trump has clearly picked his side" in the sports betting debate

Managing Director of Don Best Sports, Benjie Cherniak stated that the actions of President Donald Trump show he has ‘clearly picked his side in the sports betting debate’. In response to New Jersey officials being permitted with the opportunity to present oral arguments to the US Supreme court on 4 December. Last week, Trump ordered Solicitor General Noel Francisco to …

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