The National Basketball Association (NBA) has confirmed PointsBet as an authorised sports betting operator of the league. The multiyear partnership is the sportsbook’s first venture into a U.S professional sports league whilst the NBA has secured its 11th betting supplier, a list that includes William Hill and Unibet. Scott Kaufman-Ross, Senior Vice President, Head of Fantasy & Gaming, NBA stated: “We …
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William Hill scores official partnership with NBA
William Hill has secured a new partnership with The National Basketball Association (NBA) after being named as a ‘Proud Partner and an Authorized Sports Betting Operator of the NBA in the United States’. Under the terms of the new agreement, William Hill will gain access to official NBA betting data as well as league marks across its mobile platforms and …
Read More »Sportradar adds long-term extension to AP agreement
Sportradar has inked a long-term extension of its agreement with The Associated Press (AP) which will see them continue to deliver core sports data content across both AP’s traditional and digital platforms. Following a successful three-year alliance, Sportradar will continue to share its data APIs, which will also encompass data for the National Basketball Association (NBA), Major League Baseball (MLB), …
Read More »BetEasy pens Australia sports betting agreement with NBA
The National Basketball Association (NBA) has penned an exclusive agreement with Stars Group-owned BetEasy to enter into its first ever sports betting partnership in Australia. As part of the agreement, BetEasy will have access to and be able to use official NBA betting data and marketing materials. In addition, BetEasy will work closely with the NBA to protect the game’s …
Read More »Perform Media strikes lucrative multi-year deal with NBA
Digital sports and media group Perform Media has announced a multi-year partnership with the National Basketball Association (NBA). The deal will see Perform manage the league’s official websites in more than 15 international markets, including Argentina, Australia, Canada, India, Japan, Mexico and Spain. Through the partnership, Perform hopes to leverage its global editorial and commercial teams to manage the NBA’s …
Read More »New York seeking sports leagues integrity fee compromise
Another state in the USA has introduced a new bill seeking the introduction of sports betting, ahead of the potentially landmark decision by the Supreme Court (SCOTUS) in the New Jersey v NCAA case. Put forward by Senator John J Bonacic, chairman of the Committee on Racing, Gaming and Wagering, bill S7900 would amend the current racing, pari-mutuel wagering and …
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