Tag Archives: National Basketball Association (NBA)

NBA nets PointsBet operator partnership

SBC News NBA nets PointsBet operator partnership

The National Basketball Association (NBA) has confirmed PointsBet as an authorised sports betting operator of the league. The multiyear partnership is the sportsbook’s first venture into a U.S professional sports league whilst the NBA has secured its 11th betting supplier, a list that includes William Hill and Unibet. Scott Kaufman-Ross, Senior Vice President, Head of Fantasy & Gaming, NBA stated: “We …

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Sportradar adds long-term extension to AP agreement

SBC News Sportradar adds long-term extension to AP agreement

Sportradar has inked a long-term extension of its agreement with The Associated Press (AP) which will see them continue to deliver core sports data content across both AP’s traditional and digital platforms. Following a successful three-year alliance, Sportradar will continue to share its data APIs, which will also encompass data for the National Basketball Association (NBA), Major League Baseball (MLB), …

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BetEasy pens Australia sports betting agreement with NBA

SBC News BetEasy pens Australia sports betting agreement with NBA

The National Basketball Association (NBA) has penned an exclusive agreement with Stars Group-owned BetEasy to enter into its first ever sports betting partnership in Australia. As part of the agreement, BetEasy will have access to and be able to use official NBA betting data and marketing materials. In addition, BetEasy will work closely with the NBA to protect the game’s …

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Perform Media strikes lucrative multi-year deal with NBA

SBC News Perform Media strikes lucrative multi-year deal with NBA

Digital sports and media group Perform Media has announced a multi-year partnership with the National Basketball Association (NBA). The deal will see Perform manage the league’s official websites in more than 15 international markets, including Argentina, Australia, Canada, India, Japan, Mexico and Spain. Through the partnership, Perform hopes to leverage its global editorial and commercial teams to manage the NBA’s …

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