Racing has once again seen a variety of changes throughout 2018, with new partnerships being forged as well as betting operators offering to showcase more fixtures across a wider range of race meetings. 2018 saw Sports Information Services (SIS) unveil a partnership with Unibet, which allowed it to deliver horse racing and greyhound racing’s live pictures and data from domestic and …
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Hosting a special press briefing at its headquarters in Osterley, Sky UK has presented its ‘Sky Sports Racing’ broadcast team seeking to ‘deliver the strongest vehicle promoting the sport of horseracing’. Last May, Sky UK announced that it would rebrand and revamp its At The Races horseracing media subsidiary, moving to launch Sky Sports Racing as its eleventh dedicated sports …
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At The Races (ATR) and Sky Sports Racing are to be the new exclusive, non-terrestrial, broadcast home of Hong Kong racing in the United Kingdom and Ireland until July 2022, it has been revealed today. Revealed by ATR and The Hong Kong Jockey Club (HKJC), who have overseen racing in the territory since 1984, it’s to see a record £120m …
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Sky Sports Racing has been revealed as the UK and Ireland’s exclusive pay TV broadcast home of French racing, on a three year deal from January 1 of next year, PMU and At The Races have announced. Furthermore, At The Races is to also become the PMU’s online video streaming provider within both regions, with a full service of over …
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Sky Sports Racing has moved to extend its broadcasting rights with US horseracing, after signing a new multi-year deal with NBCUniversal. Holding exclusive rights to the Kentucky Derby, “the oldest continuously held major sporting event in North America,” which will air live in the UK and Ireland, a separate long term deal has also been extended. This sees Sky Sports …
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It has been announced that Sky Sports Racing will broadcast the 2019 and 2020 events exclusively live following the launch of the new HD, dedicated racing channel. In addition, At The Races (“ATR”) will broadcast the 2018 edition of the Breeders’ Cup World Championships exclusively live in the UK and Ireland. Under a new partnership, ATR/Sky Sports Racing will have exclusive …
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Sky Sports is set to launch ‘Sky Sports Racing’ , which will replace ‘At The Races’ as the digital broadcaster’s dedicated horseracing channel. The new racing channel becomes the UK broadcaster’s eleventh ‘dedicated sports channel’, and will feature +650 UK fixtures as well as exclusive international racing content. Entering 2018, Sky UK confirmed that it would expand its racing content having taken …
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Kiron Interactive has announced a new distribution partnership with At The Races (ATR) regarding its virtual racing and football offerings. The UK racing broadcaster has entered the agreement with the virtual games specialist, that will see Kiron’s full portfolio of virtual gaming content be supplied to licensed betting operators in the United Kingdom. Steven Spartinos, Chief Executive Officer of Kiron, …
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At The Races will give viewers and invited guests a great opportunity to gain valuable insight into the upcoming Punchestown Festival (Tuesday 28th April – Saturday 2nd May) with an exclusive Punchestown Festival Preview to be held at The Irish Embassy in London tonight. The evening will celebrate the Festival and Irish racing generally with At The Races viewers able to tune into …
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