Tag Archives: Lee-Ann Johnstone

AffiliateFEST unveils expert-driven agenda for 2018 iteration

AffiliateFEST has announced the full agenda for its 2018 edition, with a string of digital marketing experts well-known industry figures confirmed for the 19th September event to be held alongside the industry-leading ‘Betting On Sports Conference‘ at the Hilton Hotel, Olympia in London. Moving into its fourth iteration, this exclusive one-day Affiliate Bootcamp is dedicated to providing a unique, informative …

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AffiliateFEST to provide “deep dive” insights from iGaming experts

AffiliateFEST

AffiliateFEST is the only event where iGaming affiliates pick up “deep dive” tangible insights from acquisition marketing experts, all speaking under non-disclosure agreement (NDA). Established in 2015, AffiliateFEST offers growth hacking content for affiliates focused on developing their acquisition marketing skills. The fourth edition of the event is being held at Hilton Olympia on Wednesday 19 September, as part of …

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Thomas McBride – MintBet: In depth industry knowledge

SBC News caught up with Thomas McBride, the Public Relations Officer for online casino and sportsbook brand MintBet, to find out what the firm can offer to an already saturated market; how its recently-launched affiliate programme is faring; and which horses are worth backing in this weekend’s Grand National. SBC: Hi Thomas, for those who are uninitiated, can you briefly …

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Digital experts join Affiliate Insider Bootcamp lineup

bootcamp

More than 100 sports betting affiliate entrepreneurs will be attending the Affiliate Insider Bootcamp, running alongside next month’s Betting on Football conference. Held at Stamford Bridge in just four weeks’ time (21 March), the first edition bootcamp event, designed to help affiliates in the sports betting industry growth hack and gain expert knowledge around digital growth, has attracted sponsorship from …

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New sponsors secured for inaugural Affiliate Insider Bootcamp

Intertops - AIB

Intertops and Optibet (Lifland Affiliates) have signed up to sponsor the Affiliate Insider Bootcamp (AIB) at this year’s Betting on Football conference (20-23 March). Held on the first full day of #bofcon2018 (Wednesday 21 March), the AIB is the first unique affiliate bootcamp from Affiliate Insider, the new affiliate news, training and events focused business launched by Lee-Ann Johnstone. Intertops …

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Affiliate Insider debuts niche networking and learning event at Betting on Football

Affiliate Insider

Affiliate Insider will host its first “niche boutique networking and learning event” at this year’s Betting on Football conference at Stamford Bridge (20-23 March). Held on the first full day of #bofcon2018 (Wednesday 21 March), the Affiliate Insider Bootcamp (AIB) is the first specialist forum for the new affiliate news, training and events focused business launched by SBC Global and …

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Lee-Ann Johnstone: Affiliate Insider… Why all is at stake for affiliate leaders in 2018

Affiliate Insider

Following a disruptive 2017, Lee-Ann Johnstone founder of Affiliate Insider details to SBC readers why 2018 is a make-or-break year for affiliate marketing and its growing set of stakeholders. Working with SBC Global, Johnstone has developed Affiliate Insider a joint-venture seeking to spearhead growth and development within industry affiliate marketing and player acquisition practices. __________________ SBC: Hi Lee-Ann, you have been …

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Three exclusive new events for Betting on Football 2018

Betting on Football

Betting on Football 2018 will feature three exclusive new events targeting those involved in affiliate marketing, esports and football based sponsorship. To mark the fifth edition of the largest international football and betting trade conference, held at Stamford Bridge from 20-23 March, SBC Events will launch the Affiliate Insider Bootcamp, Esports Insider Super Forum and SBC Sponsorship Forum. The AI …

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Affiliate Insider to boost growth and development in the affiliate sector

Affiliate Insider

SBC Global and Best Odds Marketing have joined forces to launch Affiliate Insider, a joint venture designed to spearhead growth and development in the gambling affiliate sector. SBC Global, a leading news and events company for the sports betting industry, will work with Best Odds Marketing and AffiliateFEST Founder Lee-Ann Johnstone, to operate a brand new affiliate news, training and …

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Best Odds Marketing enters MintBet partnership

BetBright

Best Odds Marketing has entered a partnership with McBride Racing, the Irish operator of online sports betting brand MintBet. The UK based digital marketing consultancy, which focuses on the iGaming and retail betting sectors, are to manage MintBet’s online marketing and affiliate programme promotions, ahead of its official launch. Thomas McBride, Head of Marketing at MintBet, said: “We’ve partnered with …

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