Tag Archives: Lahcene Merzoug

Swedish leaders warn Minister Shekarabi of channelisation consequences  

SBC News Swedish leaders warn Minister Shekarabi of channelisation consequences  

CEOs of Sweden’s leading igaming operators have warned health minister Ardalan Shekarabi not to ‘torpedo his own gambling regulations’, emphasising that further restrictions on the sector will result in an increase of punters betting via unlicensed operators. As health minister overseeing Sweden’s response to the coronavirus pandemic, Shekarabi has ordered Swedish parliament to adopt a series of temporary online gambling …

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ComeOn rebrands to reflect company set-up

SBC News ComeOn rebrands to reflect company set-up

iGaming operator ComeOn has confirmed that it will be changing its name to ComeOn Group so that it can better reflect the company set-up and overall strategy. As it stands, ComeOn Group consists of 20 brands across multiple markets, holding gaming licenses in Malta, Sweden, Denmark, Poland and Germany. “As for many other operators in our industry, adding Group to …

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ComeOn withdraws all brands from UK market

SBC News ComeOn withdraws all brands from UK market

Issuing a short market statement, the leadership of European online gambling firm ComeOn has confirmed that it has withdrawn all active brands from the UK online gambling marketplace. Updating stakeholders, ComeOn Chief Executive Lahcene Merzoug confirms that the flagship ComeOn.com domain, along with subsidiaries mobilebet.com and getlucky.com will withdraw from the UK, choosing to ‘focus on more favourable markets. 2019 …

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Industry leaders headline Betting on Sports 2019 conference

Betting on Sports

Jason Robins (DraftKings), Paris Smith (Pinnacle), Jose Duarte (BetCris), Dominik Beier (Interwetten), Lahcene Merzoug (ComeOn!), Jesper Svensson (Betsson), Carmelo Mazza (Betaland), Sergey Portnov (Parimatch) and Stan Reoutt (Fonbet) represent just a small selection of the industry CEOs taking to the stage at this year’s Betting on Sports conference. Organiser SBC Events has released the full agenda for the fourth edition of …

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SBTech confirms ComeOn partnership renewal

SBC News SBTech confirms ComeOn partnership renewal

Sports betting technology and platform provider SBTech has confirmed that it will be renewing its long-standing partnership with ComeOn which has helped expand ComeOn’s brand exposure across newly regulated markets. The extension to the partnership marks the fifth time this contract between the duo has been renewed, and is hoped to help deliver “differentiated user experiences to players, both in …

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Witamy! Cherry launches PZBuk as first Polish property

SBC News Witamy! Cherry launches PZBuk as first Polish property

Stockholm-listed European online gambling group Cherry AB has announced the launch of its first polish market property, launching sportsbook PZBuk – PZBuk.pl. In its July 2018 interim update, Cherry governance announced that it would enter the regulated Polish online gambling market having been granted an operator license by Poland’s Ministry of Finance. Adhering to Polish gambling laws, Cherry AB has …

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Schnell… ComeOn launches instant-play Blitzino for Germany

SBC News Schnell... ComeOn launches instant-play Blitzino for Germany

Cherry AB igaming B2C subsidiary ComeOn has announced the launch of its new German online casino property – Blitzino.com. Blitzino.com launches its services for Germany, seeking to bring ‘fast-pay and play’ dynamics to market, utilising a comprehensive know-your-customer KYC solution which will allow instantaneous gaming engagement without players having to undertake full registration processes. Confirming the launch of Blitzino.com, Lahcene …

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Merzoug lands Managing Director role at ComeOn

SBC News Merzoug lands Managing Director role at ComeOn

Cherry subsidiary ComeOn has announced the appointment of Lahcene Merzoug to the position of Managing Director. Merzoug joins from Mr Green, where he held the position of Chief Marketing Officer. He is set to succeed Tomas Johansson, who has been acting managing director at ComeOn since October, in July. Commenting on his new role Merzoug stated: “ComeOn is a leading …

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