Having recently signed a landmark partnership with Manchester United, MoPlay is looking to standout in the UK betting market, placing a key emphasis on mobile betting and reaching out to a new demographic. SBC spoke to MoPlay’s CEO, Juergen Reutter about how the firm is looking to maximise key sponsorship deals to become a household name amongst UK brands. SBC: …
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Manchester United signs new betting and gaming partner
New mobile betting and gaming brand, MoPlay, is looking to expand its global presence by signing a multi-year partnership with Manchester United. MoPlay has emphasised its promise to provide its audience with a fast, simple, personal and secure service, aimed at enhancing its player’s mobile gaming experience. This partnership with Manchester United, the world’s most iconic football club, will see …
Read More »MoPlay targets millennials with SBTech mobile-first sportsbook
Sports betting solutions provider SBTech has announced the soft launch of mobile-first sportsbook MoPlay.co.uk, on a full platform solution. Becoming the latest brand to go live on the firm’s Chameleon360 iGaming platform, it is the first to be launched by Gibraltar based Addison Global Group. The MoPlay management team is to be led by Juergen Reutter, CEO of Addison Global …
Read More »William Hill culls digital product management team as Crispin Nieboer leads division’s restructure
FTSE-listed bookmaker William Hill has culled a number of senior management roles within the firm’s digital division, as the company seeks to restructure and re-strategize its online gambling assets. The restructure has seen William Hill depart with three senior staff members of its digital product operations; Stuart Weston as Sportsbook Director, James Curwen Chief Product Lead and Juergen Reutter Chief Experience …
Read More »MD Crispin Nieboer confirms William Hill Online restructure
Crispin Nieboer, MD of William Hill Online, has confirmed his top team and set the key priorities for the business as it begins its next phase of development. CEO James Henderson confirmed Nieboer’s appointment as MD in May, a role he had held on an interim basis since January. Prior to joining William Hill as Director of Corporate Development in …
Read More »William Hill launches Android App
William Hill has announced the launch of its Android mobile application – the new app is specifically designed for Android users and will further the operator’s mobile product inventory. William Hill reports that since the launch of its iPhone IOS app, the application has been downloaded more than 1.5 million times. The new app is set to feature new mobile …
Read More »Reutter Appointed as William Hill Digital Director
iGaming and sports betting operator William Hill have announced the appointment of Juergen Reutter as its new online operations director. Juergen Reutter will take over digital and mobile operations from the Gibraltar office of the operator and steps up from his previous position as Director of Mobile Gaming for William Hill Online, where Reutter served for 18 months. Reutter has …
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