Tag Archives: John Gordon

iGaming platform provider Singular has strengthened its games offering after agreeing to integrate Incentive Games’ Paid-to-Play Virtual Sports products and its Free-to-Play Sports Tools for Acquisition and Retention (STAR). Under the agreement, Incentive Games will supply its white-label, multi-sport, multi-league portfolio to Singular. “We are thrilled to make Incentive Games accessible to our Tier 1 network of clients,” said Robert …

Edinburgh-based industry software development studio Incentive Games, has announced that it has significantly expanded its gamification capacities, appointing renowned digital games strategist Yu-kai Chou to its corporate advisory. The author of ‘Actionable Gamification’, Chou is the designer of the ‘Octalysis Framework’, a leading strategy for the effective gamification of products and services across multiple sectors. Considered a trusted figurehead in …

Paddy Power has been threatened with legal action for failing to consult Manchester United interim manager Ole Gunnar Solskjaer for using his likeness to support a dig at the current Brexit situation. The 46-year-old Norwegian, who has enjoyed such success at Old Trafford since replacing Jose Mourinho in December, reportedly reacted by saying that Paddy Power will have “big problems” …

Betting innovation studio Incentive Games (formerly Premier Punt Group) has confirmed two major announcements strengthening its industry position as the firm targets significant growth this 2019. Updating the market, Incentive Games becomes the lead development partner for leading East African bookmaker BetLion. The partnership will see Incentive Games develop a tailored ‘free-to-play’ proposition for BetLion, a brand that seeks to …

Industry fantasy sports operator Premier Punt Group has fully rebranded its business entity to Incentive Games. Issuing a market update, the company detailed that its rebrand reflects the company’s move towards becoming an industry sportsbook games and application developer. In recent months, Premier Punt has restructured its operations, seeking to deliver a broader portfolio of products to betting incumbents, with its …

More than 30 experts have been confirmed for World Cup and Beyond, a seven-session track dedicated to Russia 2018 at this year’s Betting on Football (20-23 March). World Cup and Beyond will kick off with ‘Life beyond the bonus’, a panel featuring Mybet CMO Florian Guede and BetBright CEO Marcus Brennan. It has been designed to address the future of …

Daily fantasy sports operator Premier Punt credits the integration of its fantasy and sportsbook betting platforms for standing out in in a saturated market. Since being awarded a license by the Gambling Commission in April, Premier Punt has aimed to offer a sportsbook product that is specifically tailored to attract DFS players, focusing on individual player bets.   The operator’s …

Aberdeen based DFS operator Premier Punt is on the verge of completing its crowdfunding campaign on Seedrs with 99% of its £200,000 successfully raised.  The company, which launched in 2013, is offering 6.67% equity for the funding with an overall valuation of £2.8m. Premier Punt Founder John Gordon commented: “Crowd funding has been a fantastic experience. It really fits into our company ethos: …