The amount spent by UK gambling operators on TV advertising campaigns is set to reach a record £123.4 million in 2016 if trends continue from the first five months of the year. The figure, compiled by media analysts Nielsen for the Guardian, would represent a 52% increase from 2012. However, it is likely that this estimated figure may even be …
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UK Sports Minister welcomes tougher stance on TV advertising
Sports Minister Tracey Crouch has welcomed the gambling industry’s announcement that it will no longer advertise sign-up offers on television before 9 PM. The move follows the completion of a four strand-review of gambling advertising that was initiated by the government in 2014. The Industry Group for Responsible Gambling announced the measure today after completing a review of its own code …
Read More »Gambling industry tightens advertising code
The gambling industry has tightened up its advertising code in an effort to strengthen its social responsibility performance. These changes follow work undertaken by the Industry Group for Responsible Gambling (IGRG) as part of a wider review commissioned in 2014 by the then Secretary of State at DCMS into all aspects of gambling advertising. The improvements to be made include: …
Read More »IGRG appoints Barry Hardy as new Chairman
The IGRG, which is comprised of the five main trade associations from the gambling industry, has today appointed Barry Hardy as its new chairman. The IGRG provides a structure to promote socially responsible gambling in the licensed UK gambling market. Building on existing relationships and work streams, it also provides a cross-sector forum to consider matters of common interest associated …
Read More »Associations formalise social responsibility work with new group
The UK’s main gambling trade associations have joined forces to establish the Industry Group for Responsible Gambling (IGRG) – a new body that formalises the responsible gambling work that the associations carry out. The IGRG provides a structure to better promote socially responsible gambling in the British gambling market. Building on existing relationships and work streams, it will also provide …
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