With a combination of unpredictable scorelines and key personnel being ‘rested,’ the Premier League’s midweek fixtures proved to be a frustrating round for fantasy managers. David Silva, Eden Hazard and Mohamed Salah were among the key names rested during gameweek 14, with a number of sides scattered throughout English footballers top division also registering crucial wins. Tony Kelshaw was the …
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SportPesa’s Shaun Simmonds – Using sporting partnerships to expand into new markets
The agreement of a five-year partnership with acclaimed video game Football Manager, marked the expansion of SportPesa’s already extensive sporting sponsorship portfolio. The Kenyan sports betting operator, currently sponsors the likes of Everton, Arsenal and La Liga, partnerships that enable SportPesa to expand into new markets, whilst growing its global footprint. Shaun Simmonds, Head of Marketing for SportPesa underlined that the …
Read More »Harry Kane and Raheem Sterling rescue fantasy managers
Following an explosive weekend last time around, with plenty of players almost cracking the three figure barrier, SBC’s League of Legends saw more modest results this weekend. As we approach the festive period where the games come thick and fast, Manchester City strengthened their position atop the Premier League, while Arsenal and Manchester United also earned wins, with the other …
Read More »SBC’s on the ball: Reds set to top the Deloitte Football Money League
From sponsorship to the ever-expanding world of football media coverage, when it comes to the business of football, SBC has you covered. This edition breaks down the financial results of Manchester United, and looks at why the amount of football broadcast on television will almost certainly increase. ____________________ Record revenue and record costs in latest Manchester United financial results Announcing …
Read More »SportPesa “thrilled” with new Football Manager partnership
Kenyan sports betting operator, SportPesa has agreed a five-year deal to become an official partner of Football Manager. As part of this innovative partnership, SportPesa will receive in-game advertising during match simulations and dual-branded content will appear on the operator’s growing social media channels. Speaking about the partnership, Shaun Simmonds Head of Marketing for SportPesa said: “We’re thrilled to finalise …
Read More »Mo the man for fantasy football managers
SBC’s Charlie Cole sits atop the League of Legends, as the Premiership heads into yet another international break. Gameweek 11 saw Cole record 53 points, the same as James Birch who trails in second, with Mohamed Salah’s 15 points making him the side’s top scorer. Manchester City duo Sergio Aguero and Raheem Sterling chipped in with eight and five respectively, …
Read More »League of Legends leader stretches gap at the top
Another Premier League weekend has come to end, which means more movers and shakers in SBC’s League of Legends. Gameweek ten started and finished with 1-0 victories, Manchester United defeating Spurs and Burnley going over Rafa Benitez’s Newcastle by the scoreline, in a round which saw the new fantasy football leader build on his lead at the top of …
Read More »All change atop SBC’s League of Legends as Kane continues scoring spree
SBC’s Charlie Cole has continued his recent good form in the League of Legends to displace longtime leader James Birch, and take his place at the summit. Harry Kane, who top scored with 16 points following a two goal and one assist man of the match display in the 4-1 thumping of Liverpool, was disappointingly overlooked in favour of Romelu …
Read More »Manchester City the saviours for Fantasy Managers
Premier League football returned after another international break, and it was Manchester City who lit up what was otherwise a rather tame gameweek. Something that was reflected within SBC’s League of Legends, with a number of scores falling some way short of the lofty heights of recent weeks. Digital Fuel Marketing’s Andy Scott clearly didn’t stick to that script though, …
Read More »Premier League faces divisions over distribution of TV rights money
Ahead of the upcoming next round of TV rights bidding , Premier League clubs are divided over how the lucrative overseas money deal should be split. Since the formation of the Premier League in 1992, overseas TV rights money has been divided equally amongst the competition’s 20 clubs. However, the league’s big six are now lobbying for this to be …
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