Tag Archives: euro 2016

A Bet A launches MegaFan Manager for Euro 2016

 A Bet A will launch MegaFan Manager for Euro 2016, a product which takes Fantasy Football into UK and Irish retail bookmaking for the first time. The service will allow customers from 1,000 shops to use their skill and knowledge of this summer’s Euro 2016 tournament to pick a team of 11 players with a fictional budget of £100m. Each …

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BetConstruct launches Colossus Bets’ football pools

BetConstruct have announced the launch of Colossus football jackpot pools on BetConstruct’s Spring platform. Initially launched with one of its partners, VBet.com, the collaboration with Colossus Bets ensures that over €70,000,000 of football jackpots will be available to VBet and other BetConstruct partners during Euro 2016 alone. Vahe Baloulian, CEO of BetConstruct, said: “Adding Colossus Bets pool products to our …

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Ladbrokes launches new football campaign with The Moment

Ladbrokes have unveiled a series of new commercials to mark the climax of the football season and UEFA Euro 2016. The campaign, which breaks this weekend (16th April), features Ladbrokes ambassador Chris Kamara alongside Scottish football legend Ally McCoist in a parody of the world of football punditry. Scripted by comedy writing duo Ivor Baddiel and Phil Kerr, the commercial …

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Enetpulse thinking big with Euro 2016 microsites

 As firms gear up for this summer’s Euro 2016 tournament, Enetpulse has launched its new microsite solution specifically for the tournament. Business Development Manager Jesper Kamp explains the thinking behind it. What is appealing about a microsite for Euro 2016? What our clients will get is the holistic Euro 2016 experience for desktop and mobile users. The Enetpulse Euro 2016 …

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Betradar rolls out Live Sports Centre for Euro 2016

Betradar have released special editions of its renowned Live Sports Centre for two of this summer’s key soccer events, Euro 2016 in France and the Copa America Centenario in the United States. Betradar’s Live Sports Centre is a hosted white label solution that allows bookmakers the chance to offer a comprehensive and engaging information package to their punters, with the …

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Charlie McCann – BetVictor – The greatest race in the world

The relationship between Horse Racing and Betting in 2016 continues to prove difficult. From protests over Racing’s ABP Scheme, to disputes over the current level of Levy being paid by the betting shops, build up for this Saturday’s Grand National has been somewhat subdued. However, the race is still hugely anticipated, especially now the 40 runners have been confirmed. Last year’s …

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Scott Longley – How operators are making the most of Euro 2016

Here Scott Longley delves into sports betting operators marketing strategies ahead of major tournaments such as the fast approaching European Championships in France. Longley spoke to a host of operators including Sportradar, LeoVegas, Editec and Tipstrr to discover what they’re focussing on ahead of the big kick off. Euro 2016 preparations and post tournament strategy will be a key focus …

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Tom Light – SBTech – #Bofcon 2016

SBTech is a sponsor of this year’s Betting on Football Conference taking place at Stamford Bridge on April 21st.  Tom Light, Vice President of Business Development & Commercials at SBTech and Head of Traders Itay Cohen spoke to us about why football is the company’s lifeblood, Gary Lineker and why they chose to get involved as a sponsor of this year’s …

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Andrew McCarron – BOFCON – Industry prepares for Euro 2016

This year’s Betting on Football Conference at Stamford Bridge, the home of Chelsea FC, is now just 2 weeks away. And despite his busy schedule, SBC Managing Director Andrew McCarron took some time out to answer a few questions about the upcoming event. This includes major discussion points for the industry, Euro 2016 focus and the key expected takeaways for …

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Mr President named as new creative agency for BetVictor

BetVictor has today announced Mr President as its new creative agency to work on the bookmaker’s Euro 2016 campaign, following a competitive pitch. Mr President, IAB Creative Agency of the Year, has been tasked with continuing to reinforce BetVictor’s ‘Simple As’ brand proposition which launched earlier this year. The site was given a makeover and the entire idea is focused …

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