Tag Archives: better collective

Marc Pedersen – iGaming Super Show – New faces, but not many new ideas!

SBC News Marc Pedersen - iGaming Super Show - New faces, but not many new ideas!

With the iGaming Super Show revealing today that it has grown the B2B side of the event, SBC’s affiliate correspondent Marc Pedersen recounts his experience from an affiliate and media partner perspective. One of the interesting developments from the Igaming Super Show in Amsterdam last month was the emergence of lots of new brands showing off their services at the …

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Swedish tipster wins €10k as bettingexpert’s Tipster of the Year

SBC News Swedish tipster wins €10k as bettingexpert’s Tipster of the Year

One of Europe’s best tipsters has scooped another €10,000 after winning bettingexpert’s Tipster of the Year competition for 2013/14. Swedish tipster ‘Zami’ came top of the leaderboard for the year after achieving a profit of €3,258.90 across almost 8,000 bets with an average yield of 4.7 per cent. He outperformed more than 1,500 other tipsters who give their tips for …

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Igaming & Data Management – The Black Box Relationship

SBC News Igaming & Data Management - The Black Box Relationship

SBC’s Affiliate and Marketing  Correspondent Marc Pedersen asks why the industry is still so protective over player data that could be mutually beneficial. Speaking at the May Betting on Football Conference, Better Collective’s Head of Marketing Andreas Phillipsen, eloquently described igaming’s current data distribution between operators and marketing partners as ‘black box relationships’. These three words combined expertly to explain …

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50,000 bettingexpert.com users predict quarter final exit for England

SBC News 50,000 bettingexpert.com users predict quarter final exit for England

England will make it through the Group Stages during this World Cup, but are likely to come a cropper against Brazil in the quarter-finals, according to one of the world’s biggest network of betting experts. Using data from more than 50,000 betting predictions, bettingexpert.com estimates that Italy will win Group D, with England narrowly pipping Uruguay to second place. England …

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