Digital advertising company Fresh 8 was crowned the winner of the EiG 2014 Start-Up LaunchPad at Arena Berlin today (Thursday) after what the judges called the “strongest set of presentations” in the history of the competition. Fresh 8 secured 36% of the audience vote, followed by Discount IF (28%), Lucky VR (18%), Asylum Labs (10%) and Betify (8%). DLA Piper …
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Andrew Sharland – Fresh 8 Gaming – bringing innovation to igaming content
Mobile content optimisation start-up Fresh 8 Gaming, a finalist at this year’s Betting on Football Awards, aims to improve player acquisition by using dynamic advertising widgets combined with data and geo-location mapping in order to serve the viewer better targeted messaging with regards to igaming and sports betting products. This week, Team SBC catches up with Andrew Sharland Managing Director …
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