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#bofcon2017 – Exploring marketing value outside of the Premier League

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Speaking at Betting on Football 2017, Nottingham Forest Commercial Manager Mark Bullock confirmed a renewed sponsorship deal with 888sport, described as “the biggest in the club’s history”. Bullock hailed the ongoing success of the partnership with the Gibraltar-based 888sport, which has helped the club to successfully “combine a binary market with the engaged, emotive fan”. As part of the deal, ... Read More »

#bofcon2017 – Spanish betting operators ‘leapfrogging to Latin America’

The regulated Spanish gaming market continues to grow at a rapid pace, and while international operators clamour to gain a foothold in the market, those already established on the Iberian Peninsula are increasingly looking to leverage opportunities across the Atlantic. Speaking at this week’s Betting on Football event in London, Christian Tirabassi, senior partner at Ficom Leisure, said Spain’s Directorate ... Read More »

Matchbook – Sponsor Profile – #bofcon2017

Matchbook #bofcon2017

Matchbook is sponsoring Betting on Football 2017, the fourth edition of the largest international football and betting trade conference at Chelsea FC’s Stamford Bridge. On the second day of the event (3-5 May), we spoke to Matchbook Director of Business Development Director Bradley Morrish about why football is such an attractive sport for betting, how the market is changing from ... Read More »

#bofcon2017 – Reflecting on the regulatory steps taken by Russia

Russia - Copyright: boarding1now / 123RF Stock Photo

The BetOlimp CEO said that a regulated market in Russia presents challenges, but also “brings opportunities for established operators to become leaders in the region”. Alexey Sinyushkin was part of a star-studded Eastern European focused panel at Betting on Football 2017, reflecting on the recent steps taken by Russia to formally regulate its online sports betting market, which includes a ... Read More »

#bofcon2017 – Looking Good…What do investors want to see in market enterprises?

Following a period of mass consolidation and sector realignment, is the betting industry still an attractive proposition for enterprise investors? A Betting on Football expert panel assess current market conditions and challenges awaiting investment and enterprise stakeholders. Professional venture investor Christian Elder Founder of Dreamworx Online, tells the audience that value may have diminished in the betting sector as market ... Read More »

InBet Games – Sponsor Profile – #bofcon2017

Matchbook #bofcon2017

InBet Games is sponsoring Betting on Football 2017, the fourth edition of the largest international football and betting trade conference at Chelsea FC’s Stamford Bridge. On the day of the event (3-5 May), we spoke to InBet Games Business Development Director Pavel Korolev about why football is such an attractive sport for betting, how the market is changing from a ... Read More »

#bofcon2017 – Joey Barton case puts the spotlight on betting integrity

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The Commercial Director at AFC Wimbledon said that it is “naïve” to think that players aren’t still placing bets via surrogate accounts, despite the FA’s efforts to implement a blanket betting ban. Speaking at Betting on Football 2017, Ivor Heller also promoted a return to the old system, whereby players can bet, but not in league or cup competitions in ... Read More »

Secure Trading – Sponsor Profile – #bofcon2017

Matchbook #bofcon2017

Secure Trading is sponsoring Betting on Football 2017, the fourth edition of the largest international football and betting trade conference at Chelsea FC’s Stamford Bridge. Ahead of the 3-5 May event, we spoke to Secure Trading Head of International Gaming Bryan Blake about why football is such an attractive sport for betting, how the market is changing from a consumer ... Read More »

Mediatech Solutions (R. Franco Group) – Sponsor Profile – #bofcon2017

Matchbook #bofcon2017

Mediatech Solutions (R. Franco Group) is sponsoring Betting on Football 2017, the fourth edition of the largest international football and betting trade conference at Chelsea FC’s Stamford Bridge. Ahead of the 3-5 May event, we spoke to Mediatech Executive Director Daniel Graetzer about why football is such an attractive sport for betting, how the market is changing from a consumer ... Read More »

Don Best Sports – Sponsor Profile – #bofcon2017

Matchbook #bofcon2017

Don Best Sports is sponsoring Betting on Football 2017, the fourth edition of the largest international football and betting trade conference at Chelsea FC’s Stamford Bridge. Ahead of the 3-5 May event, we spoke to Don Best Managing Director Benjie Cherniak about why football is such an attractive sport for betting, how the market is changing from a consumer perspective ... Read More »