SBC News Voice of the Sports Betting Industry
Industry games developer Pragmatic Play continues its strong commercial momentum for 2017, announcing that it has games content partnership with platform developer and software provider GAMEIOM.
Pragmatic Play’s portfolio of more than 80 proven slot titles will be made available to GAMEIOM’s operating partners, under the terms of a deal that significantly expands the provider’s market reach.
The agreement will see GAMEIOM offer Pragmatic Play’s comprehensive selection of online games to a growing array of tier one operators, with BetVictor, Ladbrokes Coral and William Hill amongst the provider’s clients. The two companies took the agreement live with the games now available on the GAMEIOM under two months from their first meeting.
Yossi Barzely, Head of Business Development at Pragmatic Play, commented on the agreement: “Partnering with a company like GAMEIOM is a recognisable milestone for Pragmatic Play, and underlines the quality and flexibility of our approach.
“We are looking forward to working closely with them as we build on our growing reputation as a premium provider of online casino content.”
Stuart Carr, CEO of GAMEIOM, backed Pragmatic Play’s content and portfolio: “We are thrilled Pragmatic Play has chosen to join the industry’s fastest growing platform – their products are in high demand and have already won multiple awards.
“It is testament to the GAMEIOM technology and our shared vision that a company such as Pragmatic Play would partner with ourselves, and we look forward to expanding our growing online operations together.”
