Sportsbook

This Saturday’s UFC 202 main event between  Nate Diaz vs Conor McGregor 2  has divided the world of mixed martial arts as to who will win this Saturday’s much-anticipated rematch. In 5 March, Diaz who took the fight on ten days notice shocked the world of fighting by submitting McGregor to a second round choke-hold ending the boisterous Irishman’s unbeaten run …

BetVictor has today announced an exclusive partnership with football statistics site WhoScored.com in a move which will see it as the only gaming firm providing a unique data-driven market for its customers.  The WhoScored.com Man of the Match market is based on statistical data rather than pundit opinion, meaning the result is consistent, objective and available within 10 minutes of the full …

Following this week’s release of the international trailer for ‘Rogue One: A Star Wars Story’, Betway has placed the upcoming Christmas blockbuster (release date: 16 December) at even money to top 2016’s worldwide box office. To take global cinema’s top spot, Rogue One will likely compete against fellow Disney Studios blockbuster ‘Captain America: Civil War’. Priced at 2/1 by Betway, the third …

Seeking to optimise its player management systems, UK online bookmaker Sky Bet has partnered with data management and customer analytics software provider Cloudera. Utilising Cloudera Enterprise software, Sky Bet will aim to better personalise its product base benefitting customers with faster rewards and better-refined user engagement. The use of Cloudera systems will see Sky Bet move away from its current shared …

The ASA has upheld a complaint by a member of the public that a Betway welcome offer back in June was misleading.  The advert in question had the headline ‘Football Betting Offer £30 Free Bet … Bet Now’ and the complaint was that this was misleading because it did not make clear that a customer would have to deposit £30 to …

Ahead of busy period for Australian sports with the AFL and NRL Finals commencing in September, Ladbrokes Australia has announced the launch of its new nationwide marketing campaign ‘Up for the Challenge’. ‘Up for the Challenge’, is the first marketing campaign delivered by Saatchi & Saatchi, who were appointed Ladbrokes Australia’s lead creative agency in May following an account pitch …

Betting data and insights provider Equotion Ltd, has signed a new white label agreement with Cardinal House Group to take its sports betting predictor technology into Australia, New Zealand and Asia. Equotion. said the deal will provide data analytics, web front end and back office services to Cardinal House Group Pty Ltd, an Australian registered business-to-business and business-to-consumer provider of …

It has been revealed that England Manager Sam Allardyce is no longer working as an ambassador for My Club Betting.  The FA had been examining the relationship between Hodgson’s replacement and the betting company but it was news regarding the company’s CEO’s past that was the trigger for this decision. An investigation by The Sun found that Neil Riches, Chief Executive …

bettingexpert (bettingexpert.com), a leading European sports betting player community, has crowned Serbian  Nemanja Dojčinović (community name ‘Ninca90’) as its Tipster of the Year 2016. The lucrative competition rewards the player who has bagged the highest yield from their tips on the bettingexpert platform, and Ninca90 blew away the competition with his 4.6% return from 10,010 recommendations across the year. From …

Rank Group and 888 Holdings pursuit of William Hill is expected to heat up this week, as consortium stakeholders are expected to make a fresh bid to seduce William Hill governance into opening negotiations. This weekend, UK business news sources have reported that Rank and 888 governances have been reviewing the 364p per share offer (value circa £3.2-3.3 billion), which …