Sportsbook

It was a tense Sunday night and early Monday morning for bookmakers, as Super Bowl LII delivered an epic final for NFL season 2017/18. Yet again the NFL’s showcase finale, would test all bookmakers’ nerves as the New England Patriots vs The Philadelphia Eagles would go down to the wire, with star quarterback Tom Brady required to deliver another ‘Patriots …

Sirplay has revealed that it has opted to partner with the Google Cloud Platform switching from its on-premises server for a more trustworthy structure, in order to improve its services. This decision was taken because of the continually changing online gaming market, that in the last ten years has seen an increase of $35 billion thanks to the constant growing …

Industry betting data and tailored odds specialist Abelson Info has confirmed bet365 as the latest customer of its ‘Televised & Streamed Sports (TSS)’ listings service. Abelson Info’s TSS service allows its partners to offer users a comprehensive worldwide broadcast and streaming feed, detailing live sport/match viewing information, up to two weeks in advance. The TSS service seeks to deliver best-in-class …

It’s that time of the year when Six Nations Rugby returns to our screens, with five physically intense rounds of competition spread across February and Match. England head into the Championships as favourites, with back to back triumphs, including a Grand Slam in 2016, but could the Red Rose’s impressive form be set to crash in early 2018? Joe Lovelace, …

Amongst all the hype and razzmatazz that inevitably surrounds American Football’s showpiece event, on Sunday the talk will stop and the New England Patriots and Philadelphia Eagles will take to the field of US Bank Stadium in Minneapolis, Minnesota, and fight for the right to be crowned champions. For The Eagles, who denied the Minnesota Vikings a shot at glory …

The Kindred Group has been deemed to be one of the leading gambling operators within sports betting and sport integrity by the audit company Ethisport. The group achieved a global rating of 70 percent, exceeding the industry average, including national lotteries. Kindred Group (previously Unibet Group) has commissioned the sports betting integrity audit company Ethisport to conduct an audit on …

FTSE bookmaker Paddy Power Betfair (PPB) is set to review the creative advertising strategy and set-up of its Betfair brand, following the departure of Johnny Devitt as Chief Marketing Officer. UK advertising news source CampaignLive has reported that Betfair marketing will no longer be serviced by London agency Lucky Generals as its lead creative account. In recent months, PPB has …

Leading igaming operator Mansion has launched with SBTech’s sportsbook and full platform solution, entering the European sports betting arena with new brand MansionBet. In a major deal for the technology provider, the partnership also includes a selection of SBTech’s Managed Services, alongside the sportsbook platform. Mansion has been at the forefront of the online casino sphere for more than ten …

Provider of innovative API technology to the sports betting industry, LSports has revealed that for the month of January it had 100,000 pre-match betting events available. Moving forward the group has outlined that with its extended sports coverage, it’s aiming to give sportsbooks the upper hand by maintaining an average of 100,000 pre-match betting events each month, as well as …

Betfair Politics has drastically reduced the odds on PM Theresa May departing 10 Downing Street in 2018, as Conservative Party rifts continue to rock the government’s Brexit negotiations strategy. The Times has reported that high-ranking Tory donors have demanded that May resign, due to her ‘tortoise approach to delivering Brexit’. PM May is currently visiting China, seeking to discuss future trade …