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News about sports business

Simon Rowlands ends tenure as Chair of racing’s Bettors Forum

SBC News Simon Rowlands ends tenure as Chair of racing's Bettors Forum

The Horseracing Bettors Forum (HBF) has announced that founding Chairman Simon Rowlands has stepped down as leading representative of its organisation. Rowlands is a founding member of the HBF, a group formed in 2015 with the assistance of the British Horseracing Authority (BHA) to represent the interests of UK racing’s betting customers. A key stakeholder for UK racing, Rowlands represented the …

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SBC’s On The Ball – DAZN, Eleven Sports and the Copa Libertadores

SBC News SBC’s On The Ball - DAZN, Eleven Sports and the Copa Libertadores

From sponsorship to the ever-expanding world of football media coverage, when it comes to the business of football, SBC has you covered. This edition looks at the postponed Copa Libertadores final and a broadcasting expansion for DAZN. Copa Libertadores heads to the Santiago Bernabeu After the second leg of the Copa Libertadores Final was postponed twice due to fans attacking …

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Unibet hails enthralling FIDE World Chess showdown

SBC News Unibet hails enthralling FIDE World Chess showdown

The unprecedented success of this November’s Fide World Chess Championship match between Norway’s Magnus Carlsen vs American Fabiano Caruana – has been branded as one of Unibet’s most successful sports sponsorships. Following 51-hours of play featuring 12 drawn matches, FIDE’s London event has been labelled by chess aficionados as the sport’s ‘tour de force’, rivalling the all-time classic matches of …

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Hard Rock expands digital profile with GiG sportsbook

SBC News Hard Rock expands digital profile with GiG sportsbook

Gaming Innovation Group (GiG) and Hard Rock International have expanded their existing digital services partnership, moving to add a new omni-channel sportsbook product to its existing online casino platform. First announced in June 2018, Hard Rock selected European online gambling technology group GiG as its lead digital services partner, charged with delivering an online casino platform for its regulated state …

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Gregory & Gibson share William Hill’s SBOTY 2018 award

SBC News Gregory & Gibson share William Hill's SBOTY 2018 award

For the first time in its thirty-year history, the William Hill ‘Sports Book of the Year’ award (SBOTY) will be shared by two authors. Yesterday at BAFTA London, William Hill’s judging panel could not separate Tom Gregory’s glorious debut work ‘A Boy in the Water’ from boxing journalist Paul D Gibson’s brutal ‘The Lost Soul of Eamonn Magee’ as SBOTY …

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Oddschecker – Nations League innovation invigorates international football

SBC News Oddschecker - Nations League innovation invigorates international football

Inevitable anticipation accompanies the recommencing of club football, however thanks to UEFA’s much scorned Nations League tournament, this international break filled fans with the same excitement and elation that would normally only be associated with club football. It was formerly a regular feature of international breaks for games to fade to a conclusion, with both sides settling on what they …

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Fortune Bets Nigeria enhances retail engagement with Vermantia live racing channel

SBC News Fortune Bets Nigeria enhances retail engagement with Vermantia live racing channel

Nigerian bookmaker Fortune Bets has enhanced its betting shop retail dynamics fully launching Vermantia’s premium content ‘Ultimate Live Greyhound Channel’. One of Nigeria’s fastest growing bookmakers, Fortune Bets boosts its in-store betting capacity securing comprehensive coverage of more than 40,000 greyhound races per year from countries including the United Kingdom, United States, and Australia. Moving forward, Fortune Bets retail portfolio …

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Sky Sports nets exclusive broadcast rights for Ladbrokes Scottish Premiership

SBC News Sky Sports nets exclusive broadcast rights for Ladbrokes Scottish Premiership

Sky Sports has confirmed that it will become the exclusive broadcaster of Ladbrokes Scottish Premiership content from 2020, agreeing on a five-year deal with the Scottish Professional Football League (SPFL). UK news sources report that Sky Sports blew competitor BT Sports out of the water with a £100 million package, bolstering its dedicated ‘Sky Football’ programming for 2020. Confirming the …

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Sportium CEO Alberto Eljarrat seeks to deliver ‘new horizons’ for Spanish racing

SBC News Sportium CEO Alberto Eljarrat seeks to deliver 'new horizons' for Spanish racing

Grupo Cirsa and Ladbrokes Spanish sportsbook joint-venture Sportium continues its commitment to modernizing Spanish horseracing, announcing that it has secured an exclusive partnership with ‘Gran Hipódromo Dos Hermanas’ – Andalucía’s biggest and most prestigious racetrack. The agreement sees Sportium become the lead betting services supplier to Apuesta Hípica y Deportiva Iberia (AHD Iberia), the province’s sole racetrack operator. Moving forward, …

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William Hill US expands Devils profile with MSG Networks media partnership

SBC News William Hill US expands Devils profile with MSG Networks media partnership

William Hill US continues to expand its east coast profile, confirming that it has secured a comprehensive sponsorship arrangement with MSG Networks for the broadcasts of NHL franchise the New Jersey Devils. The bookmaker announces a further ‘groundbreaking sponsorship’ for its expanding east coast operations, which will see its New Jersey betting properties promoted across a mix of in-game integrations, …

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