Italian gambling operator Sisal Matchpoint (subsidiary of Gruppo Sisal SA) has become the official betting partner of Juventus FC, the reigning Serie A league champions. Sisal Matchpoint secures its betting partnership with the ‘Bianconeri’ (Juventus nickname) ahead of the start of the 2016/17 Serie A football season on 27 August, as Juventus seek to complete a four-peat of league titles. …
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William Hill nets 2-year European betting partnership with Everton FC
William Hill has penned a two-year deal with Everton to become the Club’s Official European Betting Partner. Beginning this 2016/17 Premier League season, the new partnership will see the Everton FC link up with William Hill marketing to offer exclusive odds on a comprehensive range of markets on all the club’s EPL matches, FA Cup and Capital 1 Cup games. Furthermore, …
Read More »Tempobet links up with Barca and Real Madrid
Online sportsbook Tempobet will be the dominant betting brand around Real Madrid and Barcelona this season after netting a significant advertising deal. The emerging brand and its sister casino, Tempocasino.com, will feature on the European TV feed broadcast outside Spain throughout western and eastern Europe, including Russia. The operator’s branding will be displayed in-game for 12 minutes during each away fixture …
Read More »Sporting Lisbon v Wolfsburg will make esports history
This Saturday will see a historic moment in esports with the FIFA representatives of two established football clubs facing each other for the first time ever. Wolfsburg has long been a presence in FIFA esports with two players on its roster in the form of Benedikt ‘SaLzor’ Saltzer and David ‘DaveBTW’ Bytheway. The former will face Sporting Lisbon’s Francisco “Quinzas” Cruz …
Read More »Tempobet signs record sponsor deal with Burton Albion
Tempobet has signed a deal to become the principal partner and shirt sponsor of Burton Albion Football Club for the 2016/17 season. The deal, which is the biggest in the club’s 66-year history, will see the online sportsbook’s logo adorn the first team shirt in their debut season in the English Championship. It’s been an exciting fortnight for the bookie …
Read More »FanDuel confirms UK August launch with Opta agreement
Fantasy sports operator FanDuel has today announced a partnership deal with sports data provider Opta, ahead of launching its fantasy football product in the UK later this summer. FanDuel has secured an agreement with Opta, part of Perform Group, to provide live performance statistics for FanDuel’s brand new fantasy football platform, to be launched in early August. It will be available on …
Read More »Marathonbet: Can Teddy Sheringham triumph over Wealdstone FC?
Marathonbet has today announced that Teddy Sheringham will be joining the Premier League All Stars line up which will face Wealdstone FC this Sunday in the culmination of the bookmaker’s Non-League Challenge (NLC) campaign. Wealdstone were the winners of Marathonbet’s Non-League Challenge last season which saw them rewarded with a cheque of £10,000 courtesy of the bookmaker in addition to …
Read More »SportPesa signs shirt sponsorship deal with Hull City
It has been revealed that SportPesa, a bookmaker based in Kenya, has signed a three year deal with Hull City to become the club’s new official shirt sponsor. The agreement is said to be the most lucrative in the Tigers’ history and it’s also a clear signal of intent from the bookmaker. Simon King, Commercial Manager at Hull City Tigers, …
Read More »Sporting Lisbon signs FIFA player Quinzas and Lion Games announced
Sporting Lisbon has become the latest football club to jump on the recruiting a FIFA player bandwagon by signing Portuguese player Francisco ‘Quinzas’ Cruz. Quinzas has some pedigree having won the FIFA Interactive World Cup back in 2011. He became the youngest ever player to do so in the process. Now 21 years old, Quinzas has been involved in the scene since …
Read More »Betway & bet365 winners of Euro 2016 Final TV coverage
Detailing insights of sports betting operators’ website trends during the Euro 2016 Final (10 July), broadcast analytics company TVSquared has broken down digital bookmaker activity and coverage during the final match. Analysing the performance of eight bookmakers during the France Vs Portugal match shown on UK broadcaster ITV1, TVSquared detailed betting activity from the pre-match build up (7-8pm BST) to post match analysis (10.30-11pm …
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