Reports

BtoBet: Uberizing iGaming with a glocal approach

BtoBet

BtoBet has recently launched its latest industry report titled ‘Uberizing iGaming with a glocal approach‘, which amongst other aspects focuses on a harmonised approach for adapting technology to the highly demanding iGaming industry. This document also takes a closer look at both technological dilemmas and the need to act decisively at a local level according to the knowledge at hand, …

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UKGC’s AML guidance places high responsibility on industry officers

SBC News UKGC's AML guidance places high responsibility on industry officers

The UK Gambling Commission (UKGC) begins 2019’s legislative agenda publishing its industry guidance on ‘preventing money laundering and combating the financing of terrorism – (fourth edition)’. The UKGC’s report is led by the recommendations of the Financial Action Task Force (FATF), a European Union inter-governmental body responsible for setting international standards on anti-money laundering (AML) and counter-terrorism financing (CTF) frameworks and …

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Adthena lauds Unibet’s Cheltenham search performance success

Adthena

Unibet was crowned search performance winner at Cheltenham 2018, pipping bet365 with a stunning final day showing supplemented by top ad positions throughout the festival and a frequency that was dialled up at key moments around the week’s biggest races. That’s according to data collected by Adthena, who determined Unibet as the overall winner both in terms of search performance and …

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BtoBet: Making an impact by building a unique brand

BtoBet - Unique brand

BtoBet believes that building a strong and unique betting brand requires exclusivity of offers, and an identity that expresses special values. For BtoBet, this has been achieved through the adoption of technology which allows scalability and compliance with any jurisdiction and business model. The environment is constantly changing as technologies improve and companies battle against each other to win a …

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