Marketing

BWin Renews MotoGP Sponsorship

European gaming giant BWin has further extended its sponsorship of MotoGP World Championship for a further two years. The extended agreement between the two parties, which commenced in 2004, will continue to run until 2015 and will see the BWin remain as a key sponsor for upcoming races in the MotoGP calendar. The MotoGP Championship calendar has currently eighteen races …

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YouWin.com Partner with Tennis Legend Boris Becker!

Retired six time tennis Grand Slam champion Boris Becker has been selected by Malta based sportsbook and casino operator YouWin.com to become its brand ambassador as YouWin.com look to strengthen their marketing efforts in Germany, Canada and Great Britain. The tennis hall of fame player has signed a five year sponsorship contract to represent YouWin.com. One of the most well …

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Metro Newspaper Launches New Casino Site With EveryMatrix

Associated Newspapers the owners of UK white label Metro Casino have partnered with gaming software provider, EveryMatrix to relaunch Metro newspapers casino and games offering. Rebranding their casino site to ‘Metro Play Casino’. This new Alderney-licensed  casino operator will use EveryMatrix’s – OddsMatrix and GamMatrix applications to serve their gaming software operations, moving away from their previous software service provider …

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RaceCaller aims to capitalise on interest in the Cheltenham festival

8th MARCH 2013, LONDON – Horse racing is a social sport with unsocial media. RaceCaller is hoping to change all that, it is a social platform for horse racing fans, allowing them to connect and compete with each other. RaceCaller, which allows horse racing fans to connect and compete with each other, is aiming to make next week’s event “the …

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SBTech enters African market with exclusive deal!

Industry-leading and award-winning provider of turnkey sports betting solutions, SBTech, has signed an exclusive deal with African land based operator Betland. Licensed and regulated in Nigeria, Betland is one of the leading land based operators in the region with more than 100 betting shops. The new partnership will see SBTech provide top quality land based and betting shop solutions for …

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Softmedia appoints PR & Marketing firm

Softmedia, the Tallinn based leading turnkey provider of penny auction software platforms has appointed Isle of Man based PR & marketing firm, eMainstream Marketing Ltd to oversee its sales and marketing communications role out in the United Kingdom and Ireland. Konstantin Klugman CEO of Softmedia said: “Our business has been expanding internationally for a number of years’ with more and …

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Coral Tops Qubit ‘UK Bookmaker Website Usability Report 2012’

Online Optimization and website conversion specialists Qubit Group have published its first ‘Gaming Website Usability Report 2012’ highlighting website performance in terms of customer usability for Top UK bookmakers. QuBit’s industry benchmark evaluates the UK’s top ten betting sites based on monthly page view statistics from Doubleclick Adplanner. These include 888, William Hill, Betfair, Paddy Power, Ladbrokes, Bet 365, Skybet, …

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Citibet offers 20% Discount on Advertising Quiz

Citibet the new and exciting betting publication launched in London and one of the Sports Betting Community’s sponsors at this Thursday’s social networking evening in Babble Bar is offering the chance for a 20% Discount in Advertising in the magazine. Jim Sinstadt, Sales and Marketing Manager, said “We are offering a 20% discount on advertising to anyone from the SBC community who can …

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