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Sky Bet launches “Are You In?” campaign

Sky Bet the sports betting subsidiary of British broadcaster BskyB announced the launch of a new digital and broadcast marketing campaign – “Are You in?” Focusing on the upcoming start of the 2014/2015 English Football  Season (Commencing August 4), the new multi-channel and multi-content marketing campaign will feature Sky Sports News presenters Jim White and Natalie Sawyer. The campaign was …

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Trackchamp becomes NI Football League data and streaming partner

Trackchamp, a joint venture between bwin.party digital entertainment and Chyronhego,  has become the  official Northern Ireland Football League  streaming and data partner. Cameras are set to be situated at every Northern Ireland Football League venue , in order to  provide  real-time streaming video with graphics and collect performance data. Such data will include player speed and distance covered, ball speed, …

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BetVictor annointed best value bookie for football punters

Oddschecker data from across the 2013/14 football season has revealed BetVictor to be the bookmaker offering better prices, more often, when betting on the sport. The analysis shows that BetVictor tops the bookmaker table, having offered better value on Match Odds markets than the median price across Oddschecker’s panel of bookies, 71% of the time. More specifically, the data highlights …

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William Hill ‘well-positioned’ for point of consumption tax

New William Hill CEO James Henderson believes that the UK’s biggest bookmaker is well placed ahead of the introduction of the point of consumption licensing later this year. Speaking at the firm’s interim results, Henderson was quite bullish about Hill’s position, certainly compared to some of its competitors. He commented: “I think the numbers are strong. The underlying growth, even …

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Baazov wants to retain Rational’s core values

Amaya CEO David Baazov wants the Rational Group, parent company of PokerStars and Full Tilt Poker, to continue to focus on its ‘core values’ of ‘integrity, customer focus, and challenge’. Amaya has just invested US$4.9bn completing the acquisition of Isle of Man-headquartered Rational Group Ltd. Baazov commented: “We are extremely pleased to have completed this acquisition. Through PokerStars, Full Tilt …

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Relaunch for PokerVIP education site

UK based poker media and entertainment giant 180Vita has relaunched its flagship PokerVIP site with multi-language support and content. PokerVIP, which launched as an English-language only product in 2008, is now the first poker educational site available in Russian and Serbian, while the complete version will also be available in Spanish, Portuguese, Thai and Chinese. The poker school will feature …

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Freebets.com is ‘Talking Mobile’

Online betting service and affiliate FREEBETS.com has launched a new interactive ‘Talking Mobile’ series with some of the biggest operators in the gambling industry. The Q&A features are intended to give an insight into the development and success of bookmakers’ Apps in a competitive and fast-moving online environment. Questions from the FREEBETS.com team, who between them have over 50 years’ …

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Dorothy Creaven Element Wave – EIG Berlin Interview – We Have Lift Off

Focusing on new ventures and business services entering and engaging in the gambling/igaming sector, Team SBC and EIG caught up with mobile engagement expert Dorothy Creaven CEO and Founder of  Element Wave.  Winner of the 2013 EIG Barcelona Start-Up Launch Pad, Element Wave looks to bridge the acquisition and engagement gap between mobile apps and their users by providing clients …

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Supabets signs Ghana’s first ever betting sponsorship deal with Kumasi Asante Kotoko FC

Ghanaian Football League Champions Kumasi Asante Kotoko FC have announced the first ever sponsorship between a Ghana professional football club and a bookmaker. The football club announced that it had signed a three year betting partnership with African focused sports betting operator – Supabets – http://www.supabets.com.gh/Sport/Default.aspx Kumasi Asante Kotoko senior management announced that the new deal with Supabets was worth …

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Coral UK retail operations to feature in BBC documentary

UK TV production company Boundless Productions, have been given the go ahead by the BBC to commission a television documentary on retail betting shops. Boundless Productions have selected to film the goings-on of a Coral high street betting shop, in a special three part BBC documentary named ‘The Bookies’. Emma Willis Head of Documentary Programing at the BBC gave further …

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