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iGaming Business appoints Square in the Air as PR lead

SBC News iGaming Business appoints Square in the Air as PR lead

Industry news publication and events organiser iGaming Business, has announced that it has a signed public relations and marketing agency agreement with Square in the Air to lead PR for its corporate events portfolio. The communications led agreement will see Square in the Air become official PR partner for leading iGaming Business events including the iGaming Super Show, as well …

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LeoVegas offers the chance to spend a penny

SBC News LeoVegas offers the chance to spend a penny

Online Sportsbook provider LeoVegas.com has launched an innovative interactive toilet-based ad campaign to celebrate the launch of the 2016 Premier League. The game will challenge men to see how many virtual penalties they can score during Premier League matches while using the urinals at over 60 bars and pubs throughout the UK. The concept involves the simple installation of a …

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PES unveils extended esports feature to rival FIFA

SBC News PES unveils extended esports feature to rival FIFA

Konami, the developer behind Pro Evolution Soccer, has announced that next month’s PES 2017, will include a feature allowing players to take part in a PES League Esports competition. Jonas Lygaard, Senior Director of Brand and Business Development at Konami said: “As the PES series continues to go from strength to strength, we are exploring a number of ways to build its …

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Paddy Power Co-founder Stewart Kenny steps down from Paddy Power Betfair board

SBC News Paddy Power Co-founder Stewart Kenny steps down from Paddy Power Betfair board

Further to today’s H1 2016 results, Paddy Power Betfair (PPB) governance has confirmed that Paddy Power Co-founder and former Chief Executive Stewart Kenny will be stepping down from the FTSE100-listed firm’s board. Kenny resigns as a PPB non-executive director following 28 years’ service with Paddy Power, serving as the company’s first CEO, in what would become one of  Ireland’s biggest business success …

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Dave Watkins looks to achieve Betgenius status at Musselburgh

SBC News Dave Watkins looks to achieve Betgenius status at Musselburgh

We are delighted to introduce Dave Watkins as today’s Tipster Challenge Guest. Watkins has been with Betgenius for over 5 years, starting out as Head of Connextra Sales, before becoming Commercial Manager, and finally moving into his current role as Sales Director – Digital Marketing. He will be providing expert tips for each of today’s races at Musselburgh, alongside competition …

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Z Capital buys Affinity Gaming outright for $580 million

SBC News Z Capital buys Affinity Gaming outright for $580 million

New York private equity firm Z Capital has confirmed that it has brought Nevada casino operator Affinity Gaming outright for an all-cash deal of $580 million (£440 million). At present the private equity firm owns 41% equity in Affinity Gaming, with Z Capital seeking to purchase the outstanding stake at a price of $17.35 per share. Updating stakeholders, Z Capital …

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World Esports Council appoints Hershman as Executive Chairman

SBC News World Esports Council appoints Hershman as Executive Chairman

It was announced today that the Board of Directors at the World Esports Association (WESA) has unanimously agreed that Ken Hershman will be its Executive Chairman and Commissioner with immediate effect. Hershman, a TV sports veteran who has worked with the likes of HBO and Showtime, takes over the role from Pietro Fringuelli who has occupied the role in an interim …

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BOS Sponsor Profile – Vahe Baloulian – BetConstruct

SBC News BOS Sponsor Profile – Vahe Baloulian – BetConstruct

BetConstruct, a developer and provider of both online and land-based betting solutions, has been confirmed as a Bronze Sponsor for the upcoming Betting on Sports conference. The company recently picked up the best Technology Supplier / Provider award at the 2016 International Gaming Awards, adding to its EGR B2B Award for Best Customer Service. BetConstruct’s has an extensive range of …

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Why live betting & esports is a match made in both heaven and hell

SBC News Why live betting & esports is a match made in both heaven and hell

As a general rule of thumb esports are ideally suited to the live betting environment.  For an overwhelming amount of fans they’re consumed online via live streams, many esports communities are highly active on Twitter and Reddit, and the potential variety of in-play markets is huge and exciting. Back in September 2015 Betgenius released one of the most comprehensive esports …

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