Eastern European gambling operator Fortuna Entertainment continues to boost its coverage within football by confirming that it has extended its shirt sponsorship of Polish Ekstraklasa football club Legia Warsaw. Updating the market, Fortuna marketing revealed that following a review of its partnership and brand coverage with Legia, the operator will now extend its official shirt sponsorship for a further three …
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Loot.bet, a new esports only betting platform, has launched courtesy of UltraPlay and LiveSream Ltd. The website has a custom design made specifically for gamers and esports fans; it offers a wide selection of competitive games, sixteen and counting, including Dota 2, Counter-strike and Overwatch. Loot.bet covers pre-match and live betting events but is focused on the latter. The layout …
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The City of London has registered speculation that newly merged Ladbrokes Coral Plc is a potential takeover target of FTSE rival GVC Holdings. Last Friday the Financial Times reported that Ladbrokes Coral shares had gained circa 5% value on the speculation that GVC governance were considering an ambitious reverse takeover of the betting giant valued at a reported £3.2 billion …
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Godolphin’s retained rider James McDonald will be re-interviewed in Sydney this week after Racing NSW studied financial statements, betting records and communication logs in relation to his victory on Astern in December 2015. The jockey was charged with having ‘an interest’ in Astern’s win at Randwick, and had his phone seized on November 15. It is understood that at least …
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Vincent van ‘t Riet Co-Founder of Dutch gambling consultancy NL Kansspel (NL Gambling), breaks down the latest update of KSA provisions as the Netherlands heads towards a strict online gambling industry framework. van ‘t Riet details how international operators should best prepare for stricter demands by the KSA… ____________________________________ The Dutch Gaming Authority (KSA) has recently announced stricter measures against illegal online …
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The governance of Cherry Gaming AB has confirmed that it has executed its right to acquire the remaining 51% of shares in European igaming operator ComeOn Malta (ComeOn). Last July, Cherry had acquired 49% of equity in ComeOn for a shares + cash combination valued at €80 million. Moving to buy ComeOn outright, Cherry governance detailed this morning that it …
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Besides pushing forward the products of their gaming partners, affiliates should not forget about promoting their own product, according to LeoVegas. In the latest edition of the mobile gaming operator’s Affiliate Academy, LeoVegas explains how affiliates can increase traffic to their website and hence increase sales numbers. The simple equation is that by having more visitors to your page, you …
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Following the conclusion of the ‘International Races’ festival (11 December) at the Hong Kong Jockey Club (HKJC), event title sponsor and HKJC commercial partner Longines has confirmed that it will extend its commercial tie-in with the Asian racing operator. Updating corporate stakeholders this weekend, HKJC governance detailed that Swiss watchmaker Longines had extended its title sponsorship of its ‘International Races’ …
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Seeking to expand its digital and tech development capabilities, the management of Sky Betting & Gaming (SB&G) has confirmed that the operator has ‘significantly expanded’ its presence within the Wellington Place Leeds tech hub. The move sees independent SB&G double its operational workspace within Wellington Place, taking up a total presence of 80,000 square feet. Having undertaken a significant growth …
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Cherry Gaming’s industry performance marketing subsidiary Game Lounge has confirmed the launch of its first Japanese affiliate website; JapaneseCasino.com (www.japanesecasino.com) Launched last week, the website aims to produce the best content and information for Japanese online gambling consumers. Game Lounge management stated that it had spent numerous months researching the market in order to adapt its product to localised needs …
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