SBTech has announced a partnership with Romanian bookmaker Get’s Bet, initially encompassing its online offering, with a roll out across its 500 retail outlets set to follow in the coming weeks. Utilising SBTech’s pre-match and live sports coverage, Get’s Bet are also to take advantage of a casino offering featuring a host of titles from developers and a range of …
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Kindred’s #queenrules campaign to challenge gender bias
A new campaign to be launched on International Women’s Day is set to challenge global gender bias. Uniting Kindred Group, through the Unibet brand, and London based creative agency FCB Inferno and titled #queenrules, it aims to start conversations regarding gender bias and equality. Representing a new way to play cards, and utilising a special deck where Queen outranks King, …
Read More »Perfect 10: The reasons not to miss Betting on Football 2018
Betting on Football 2018, the fifth edition of the largest international sports and betting trade conference, will take place at Stamford Bridge from 20-23 March. Featuring 1,500 senior executives, 200 leading industry speakers and 50 key sessions #bofcon2018 has become a must-attend event for the entire sports betting sector. Here are just ten of the key reasons why missing this …
Read More »Andrew Morgan: ICS – Leveraging content to maximise Cheltenham
Andrew Morgan, international manager and senior editor at Independent Content Services, suggests ways bookmakers can leverage content to get the jump on their rivals during and after the upcoming Cheltenham Festival. With the Cheltenham Festival just a few weeks away, sportsbook operators will be putting the finishing touches to their battle plans as they do their utmost to stand out …
Read More »William Hill sells Australia business to CrownBet
The governance of William Hill Plc has today disclosed that it has signed a binding agreement to sell its William Hill Australia division to CrownBet for AUS $300 million (€185 million). The FTSE bookmaker had placed its William Hill Australia division under strategic review in January, as a result of the Australian government’s ban on credit betting and the likely …
Read More »Rob Manfred takes aim at West Virginia over MLB integrity fee
Major League Baseball (MLB) Commissioner Rob Manfred has taken a swipe at the US state of West Virginia and its proposed sports betting bill, which crucially omits the much discussed 1% integrity fee. After reports that bill SB 415 won the approval of both chambers of the state, it now requires a concurrence by the senate before Governor Jim Justice …
Read More »Banzai! Mark Frissora & Caesars executive team visit Japan
Mark Frissora, the President & CEO of Caesars Entertainment, continues his quest to win a Japanese ‘integrated resorts’ licence, a key initiative for expanding Caesars footprint beyond US shores. Last week, Frissora and Caesars senior executive team visited Japan, to gain cultural learnings, in a market that has been branded Asian gambling’s next ‘holy grail’. During the visit, Caesars announced …
Read More »Battle of the bookies: Oddschecker launches second Cheltenham Tipping League
Oddschecker has launched the second consecutive Cheltenham Traders Tipping League, expanding this year’s tournament to 11 operators. Last year’s tournament was dominated by Coral, who ran out comprehensive winners with 141.5pts of profit, it meant that if you had staked £10 on each tip provided by the bookie, you would have ended the festival with £1415 profit. The odds comparison …
Read More »Aspire global unveils Portuguese expansion
Aspire Global has announced that it is expanding with the launch of a sportsbook in Portugal. The move comes after the company’s platform was legally and technically certified for the sports vertical, with local partner Cofina Media being granted a betting license. Aspire Global entered the newly regulated Portuguese market at the end of September, 2017, through the launch of …
Read More »LeoVegas shows UK muscle with launch of Rocket X
Stockholm-listed online gambling group LeoVegas AB has confirmed that it has concluded its £65 million acquisition of UK-focused Intellectual Property & Software Limited (IPS) (first announced January 2018). The acquisition sees LeoVegas expand its UK online gambling portfolio, adding new assets 21.co.uk, Slotboss, Bet UK and UK Casino. In its market update, LeoVegas governance informs that IPS brands would now …
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