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Igaming Strategy & Search Think Tank – Mark Davies on Marketing Context!

Mark Davies, Managing Director of Camberton Communication opens the Igaming Strategy & Search Think Tank .  The speaker sets the content in which igaming marketeers will have to operate in the coming years, focusing on the recent political debate concerning problem gambling in the UK, political and press pressure for legislation of the igaming sector. Mark Davies tells his audience …

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SBC Live Blog – iGaming and Strategy Think Tank

SBC will be reporting today from the Linkdex and 90 Digital ‘iGaming and Strategy Think Tank’. The event created by 90 Digital Managing Director, Nick Garner looks to bring better insight and knowledge into current igaming SEO strategies, content marketing, branding and media communications. Team SBC will be sharing notes on the key topics discussed at the Think Tank, so …

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Income Access Traffic Optimisation (TO) Gaming Ad-Server

Allan Petrilli, Senior Affiliate Manager, Income Access, gives an exclusive insight into the benefits that its new sophisticated software will offer the gaming industry, particularly with this summer’s football World Cup Recent research suggests that 90% of the data in the world today has been created in the last two years. Our increasingly 24/7, tech-dependent lives generate and consume more …

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Racing in casinos a virtual treat

Kiron Interactive Co-founder and co-CEO Steven Spartinos believes they have found the answer for casino operators and customers looking for fresh ideas! Barring developments in the look and feel of slot games, many casinos offer the same products today as they did 20 years ago. Roulette tables remain identical, blackjack cards are still dealt the same way, and craps dice …

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SGC Blog – Venture Funding For Social Gaming

The SGC conference gets a Dragons Den makeover as a select group of new businesses pitch their business ideas to a panel of experienced new tech investors. The panel will also showcase new business strategies, showcase further business cases of successful investments and additionally give insights into what drives new venture funding for social gaming verticals. Session Dragons Andrew Reader …

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SGC Blog – The Conversion Funnel

SGC Panel session hosted by Gambling Consultant Aideen Shortt, looks to explore the cross over between social and real money gamers. The panel looks to debate the efficiency of conversion between social gamblers and igaming products. The panel consisting of Raf Keustermans CEO and Co-founder of Plumbee, Mick Robins CEO of MR Games Ltd, debate  strategies, product innovations and processes …

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SGC Blog – Morgan Stanley – Size & Potential of Social Gambling

Day 2 of the SGC kicks off with sessions on market potential and growth forecasts. Morgan Stanley Analyst – Vaughan Lewis, the author of the most important financial study and research undertaken on social gambling – ‘Social Gambling Click Here To Play’, sheds insight on projected growth for the social gambling market. Vaughan gives the SGC audience up to date market …

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SGC Blog – SGA + ISGC Regulation Presentation

The evening SGC sessions focuses on the major gaming topic of social gaming regulation. Stuart Tilly Director of the Social Gaming Association & Luc Delany, CEO of the International Social Games Association head an expert panel on social gaming regulation. Micheal Caselli begins the briefing by announcing the merger of the Social Gaming Association with the International Social Games Association. …

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SGC Blog – Andy Rogers – Land Based Requirements For Social Gaming

Traditional gaming operator interest is growing in social gambling – Andy Rogers MD of MediaTech Splutions gives insight into how gaming companies are using social channels to improve real money gaming operations, marketing, branding, retention and acquisition. Andy Rogers further gives details on the requirements needed  by gaming companies to operate new services online. Rogers additionally gives advice on how to …

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SGC Blog – Expert Panel – Global Player Values!

Another expert panel hosted by IGB’s Micheal Caselli, panelists Alfonso Villar CEO of PlaySpace, Christ Wirght, Founder of GameAnalytics and Diego Millar Co-founder of Jampp shed insight into player lifetime values, acquisition costs and defining player performance metrics for social gambling products. The panel gives insight into performance and analysis of player value in social gaming regions of North America, …

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