iGaming software supplier EveryMatrix will bring music to the ears of the gaming industry this week – as it is sponsoring the Oompah Band at the Betting on Football Awards. Held on Thursday evening (8 May) at the Octoberfest Pub on Fulham Road, the Betting on Football Awards is aiming to provide a fun twist on most awards night by …
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Think of your selfie to get to Amsterdam
Online casino affiliate programme DeckMedia is taking the selfie craze up another notch, giving partners the chance to win an all-expenses paid trip to the Amsterdam Affiliate Conference. Members can secure a ticket by taking a picture of themselves holding up a sign saying ‘Deckmedia is sending me to Amsterdam’, or three tickets if they do so wearing traditional Dutch …
Read More »Betting on Football to provide update on advertising rules
Operators unsure of how the latest changes to point of consumption licensing and taxation regimes in the UK will affect their ability to advertise are advised to get down to Stamford Bridge on 8 May for the latest news. Yesterday the government added to the uncertainty over the issue by announcing it was re-examining the existing gambling advertising controls via …
Read More »SBTech to showcase new Asian facing products at G2E Asia
SBTech, are set to showcase their cutting-edge live betting and mobile offering and their recently launched Asian facing solution at G2E Asia, the premier Asian trade event, held in Macau. SBTech will showcase their entirely new Asian platform, available for online and mobile. The interface has been specifically designed to address the Asian punters preferences and includes an advanced agent …
Read More »Has gambling advertising reached its watershed?
Today Helen Grant MP described gambling advertising as ‘pervasive’ while announcing a set of measures clamping down on the betting industry, put together as much for enhanced player protection as they have with one eye on next’s year’s General Election. While it obviously isn’t a good sign for the gambling industry (or indeed the TV companies), the government has actually …
Read More »Betting on Football feature: A history of shirt sponsorship in football
With the announcement of Manchester United’s record breaking initial £44.75m per year shirt deal with Chevrolet, a time when teams played without commercial association in just their club’s colours seems a world away from the modern game. You needn’t look back far however; it was not until 1977 that the FA lifted their official ban on kit sponsorship and today …
Read More »Gaming in Holland concentrating on ‘Opportunities in a regulated market’
The third edition of the Gaming in Holland Conference – to be held June 23 and 24 June in Amsterdam – promises to be the most exciting conference yet. Not only because regulation of online gaming in The Netherlands is drawing near, but also thanks to the world-class speaker line-up. More than thirty influentials from the international gaming industry will …
Read More »Voting opens for Best Football Bookmaker
The title of Best Football Bookmaker will be duked out between Bet365, BetVictor, Paddy Power, Pinnacle Sports and SkyBet at the Betting on Football Awards on 8 May (click here to view finalists case studies). Voting for the award, which is sponsored by BetConstruct, is now open at http://www.sbcnews.co.uk/bettingonfootball/awards The winner will be decreed by the weight of votes …
Read More »Mark Davies Camberton: gambling industry has fallen behind the curve
Ahead of the Betting on Football Conference – 8th of May Stamford Bridge, Team SBC catches up with Mark Davies of Camberton Public Relations to discuss marketing context and brand management ahead of new legislation for igaming and sports betting operators. Mark Davies is an expert at gaming and sports betting public relations, corporate communications, reputation management and stakeholder management. …
Read More »Marc Pedersen: Playing the waiting game
Having attended last week’s I-gaming Forum in Stockholm, SBC’s Affiliate Correspondent Marc Pedersen explains why the industry is waiting for two Scandinavian governments to get their acts together. The I-gaming Forum in Stockholm’s Grand Hotel provided a frustrating update on the development of two of the main Scandinavian markets insomuch as there has been no movement at all. It had …
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