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Top of the shop as Mecca hosts bingo bonanza

SBC News Top of the shop as Mecca hosts bingo bonanza

Colleagues of Mecca Bingo and the Rank Group have combined to set a new world record for the largest game of office bingo. In total 235 people participated in a quick fire game at their Maidenhead headquarters, smashing the previous best of 97 in the Philippines which stood for five years. Caroline Webb, spokesperson for Mecca Bingo, said: “We had …

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VSoftCo’s Simon Westbury: The Italian Job – Delivering virtual football leagues to Sisal Matchpoint

Sisal - Copyright: anyaberkut / 123RF Stock Photo

This week, VSoftCo announced one of its biggest Virtual Sports delivery projects for Italian betting giant Sisal Matchpoint. Working in partnership with competitor Kiron Interactive, VSoftCo will launch its new football leagues product for Sisal’s +4,000 betting points. Simon Westbury, Chief Commercial Officer of VSoftCo, details the Sisal Matchpoint partnership, and what can be learnt and gained from working with …

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Tempobet expands football sponsorship portfolio

Spotlight upgrades Superfeed to meet prop market demands

Tempobet has agreed a multi-million pounds deal to showcase its brand on the LED advertising boards at a further seven Premier League football stadiums. The international operator, that is currently in the second season of an agreement to feature pitch-side at Arsenal’s Emirates Stadium, will now also feature at home games involving Brighton, Burnley, Crystal Palace, Huddersfield, Bournemouth, Swansea, and …

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Double C Foundation seeks to bring crypto into play with relaunch of CasinoCoin

SBC News Double C Foundation seeks to bring crypto into play with relaunch of CasinoCoin

Double C Foundation a new industry body focusing on the development of crypto facilities and dynamics for the gambling sector has announced that it will relaunch CasinoCoin (CSC). CasinoCoin is an open source, peer-to-peer cryptocurrency designed specifically for the regulated online gambling industry, Double C Foundation aims to relaunch the coin with the aim of bringing crypto functions to a …

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Pragmatic Play secures Bethard deal

SBC News Pragmatic Play secures Bethard deal

Slot developer Pragmatic Play has continued its portfolio expansion by reaching an agreement with Bethard Group. This will see the digital casino games provider roll out its 80 plus slot titles, following recent similar deals with GVC and GAMEIOM – which allowed them to reach tier one operators Ladbrokes Coral and BetVictor. Yossi Barzely, Head of Business Development at Pragmatic …

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VSoftCo & Kiron Interactive team up for Sisal Matchpoint Virtual football leagues

SBC News VSoftCo & Kiron Interactive team up for Sisal Matchpoint Virtual football leagues

Industry Virtual Sports games developers VSoftCo and Kiron Interactive have joined forces to ‘expand virtuals reach in Italy’, launching a dedicated football league satellite channel with Italian retail betting market leader Sisal Matchpoint. The strategic partnership will see the launch of an exclusive virtuals channel launched across Sisal Matchpoint’s retail estate of nearly 4,000 betting shops/points. Bringing new engagement to …

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Paddy Power reprimanded by the ASA over controversial Mayweather marketing

SBC News Paddy Power reprimanded by the ASA over controversial Mayweather marketing

The UK Advertising Standards Authority (ASA), upheld complaints made regarding Paddy Power’s controversial ‘always bet on black’ advertising campaign in the build up to the recent Floyd Mayweather and Conor McGregor bout. The Paddy Power promotional campaign followed up the bookmaker’s decision to pay out on Mayweather three days before the fight took place. The campaign was endorsed by the …

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Telegraph readers boosted by Weekend Football betting app

Weekend Football

The Telegraph has chosen Weekend Football to provide its readers with football betting odds through version four of the Football Coupon Betting app. Having launched the newest version at the start of the 2017/18 football season, Weekend Football has become an ‘odds comparison partner’ for The Telegraph Media Group. The app mixes best football betting odds for their accumulators with …

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Defender to contender: Betfair backs Rio’s bid for boxing glory

SBC News Defender to contender: Betfair backs Rio's bid for boxing glory

After a hugely successful football career, former Manchester United and England defender Rio Ferdinand today announced he has partnered with online bookmaker Betfair to venture into the world of boxing. As a footballer, Rio’s 15 year career saw him win 81 England caps, six Premier League titles, and a European cup, now with the backing of Betfair, he’s aiming for …

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Betting on Esports 2017 dissected

SBC News Betting on Esports 2017 dissected

“There is no ‘esports consumer.’  It’s much wider than that, with there being CS:GO consumers, DOTA consumers and so on” stated Adam Savinson of Win Technologies – Betway Group as Betting on Esports 2017 got underway. Discussing who an esport consumer is Mr Savinson added:  “You need to know to cater for their own communities, with esports being different to …

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