Europe

PDC hits the spot with Sportradar extension

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The Professional Darts Corporation (PDC) and long standing partners Sportradar has announced an extension to its relationship. Through their “multi-faceted cooperation,” Sportradar is to continue in its role as official data and live media rights partner to the year’s biggest competitions. David Lampitt, MD at Sportradar, said: “The PDC is an ambitious organisation and their appetite for innovation matches our …

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Favourable December football results see Kambi revise Q4 outlook

SBC News Favourable December football results see Kambi revise Q4 outlook

Issuing a market statement, Nordic Nasdaq-listed sports betting platform/software supplier Kambi Plc, has revised its Q4 2017 corporate revenue forecasts, due to favourable football results recorded during the month of December.   Updating investors, Kambi details that its was able to maintain an ‘all-time high sportsbook margin of 9.7%’ during its Q4 2017 trading, a figure which is significantly higher …

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Bede Gaming expands offering with Kiron Interactive partnership

SBC News Bede Gaming expands offering with Kiron Interactive partnership

Bede Gaming, supplier of software to the online gaming industry, is further expanding its content offering via an agreement with virtual sports provider Kiron Interactive. The deal will see Kiron’s full suite of 20 virtual sports and numbers games integrated into Bede’s content aggregator platform, PLAY. Kiron’s virtual portfolio includes football, horse racing, greyhound racing and motor racing titles. The …

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AC Milan reveals first Asian regional partner

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Italian football giants AC Milan has announced a new sponsorship deal with Vwin, which marks the clubs first regional partner in Asia. The Philippine licensed Asian online betting firm has signed a multi year official partnership with the Serie A side, and are set to work with the club in Asian regions to launch customised marketing campaigns. It has also …

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Efficiency in spend leads Nektan commercial momentum

SBC News Efficiency in spend leads Nektan commercial momentum

London AIM-listed B2B mobile gaming solutions provider Nektan Plc has detailed strong corporate growth for its Q2 2018 trading update  (three-month period ending 31 December). Updating investors, Nektan would record net gaming revenues of £4.7 million up 42% on corresponding Q2 2017’s £3.3 million. During the trading period, Nektan governance informs that it has prioritized on developing player quality, whilst …

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Genting enhances Responsible Gambling credentials with SlotGuru partnership

SBC News Genting enhances Responsible Gambling credentials with SlotGuru partnership

UK casino operator Genting Casinos has announced a partnership with slots education app SlotGuru. The deal, in place until March, will see Genting actively promote SlotGuru throughout all of its 39 casinos, as a method of educating players and enhancing its Responsible Gambling initiatives. SlotGuru is a multi-functional mobile application that takes the guesswork out of playing slots. It provides players with …

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UKGC seeks Programme Director for National Lottery licence competition

SBC News UKGC seeks Programme Director for National Lottery licence competition

The UK Gambling Commission (UKGC) is seeking to recruit a Programme Director to work with its executive governance team on the upcoming National Lottery 4th licence competition. The commission informs that the Programme Director will be tasked with ‘laying the foundations’ for its National Lottery 2023 tender process. Since 1994 Camelot UK has held the exclusive rights to operate the …

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ASA upholds decision on Coral TV advertisement

SBC News ASA upholds decision on Coral TV advertisement

Following an independent review, The UK Advertising Standards Authority (ASA) has upheld its decision that Coral must cease using its advert that features stylistic clips of footballers performing against the background of a dramatic soundtrack.   In response to the two complaints that were received, Coral expressed that it did not believe the ad was harmful or irresponsible in any way. Adding, …

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Income Access in first of its kind deal with Michigan Lottery

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Michigan Lottery has launched an affiliate program with Income Access, in a deal that represents the first of its kind for an American state lottery brand. Income Access, Paysafe’s marketing technology and services provider, will power the firm via its tracking and analytics platform. Through the integration, members of the Michigan Lottery affiliate program will be enabled to promote “one …

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